Tag: Twitter
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The Clock Is Ticking on Sports Radio Updates
I sat down recently with Damon Amendolara to tape an upcoming episode of the BSM Podcast and after our conversation he asked me "who...
Developing Your Brand’s Baseball Season Strategy
Before you know it, opening day will be here. And when it arrives, listeners will return in full force to hear their favorite local...
Why The Media Is No Longer Trusted!
As a kid, I used to read the New York Daily News, and New York Post. I enjoyed the opportunity to learn about my...
Content Creation In The Social Space
I've written numerous times about the power of social media and its importance in the sports radio industry. Simply put, it's where your audience lives, and...
Product + Knowledge + Passion = Revenue
In the radio business, there's this constant struggle between what matters more - generating revenue, or delivering great programming. Clearly you need both to...
The 7 Myths of Sports Talk Radio
According to the dictionary, the word myth means an invented story, idea, or concept. No industry makes better use of that word than the radio industry.
We...
The 2016 NFL Thursday Night Football Schedule
The 2016 NFL schedule has been released, and here are the games that are scheduled for Thursday nights. A reminder, CBS, NBC, and the NFL...
Why We Can’t Keep Ignoring The Signs
"It's the same old story, same old song and dance, my friend"
- Aerosmith
It's ironic that a couple of lyrics written by a rock band...
Twitter Wins The NFL’s Streaming Rights
Twitter has outbid Verizon, Amazon, and Yahoo, for the streaming rights to Thursday Night Football, according to a report from Bloomberg. Facebook was also in...
The Intersection of Content and Advertising
In today's rapidly changing world, sports media consumers are making it known that they want less interruptions during their programming experiences. The problem though,...