Skyview Networks has announced an expansion of its partnership with Playfly Sports Properties, the exclusive multimedia rightsholder of Penn State University, Virginia Tech and...
"We're excited to collaborate with ESPN LA 710 AM to advance the USC Athletics brand and connect with fans across the Greater Los Angeles media market."
"We had a lot of participation from USC so rather than leaving a couple of interested students sitting on the sidelines, we decided to help out a few extra people."
It was becoming possible that the Big Ten was in-line to receive the first billion-dollar annual media rights agreement. If that is the case, this almost certainly puts the number over that mark.