For years, people compared a 60 Minutes correspondent chair to a Supreme Court seat: once you got it, it was yours for life. This year proved that's not actually true.
"If the podcast industry is willing to recognize 30 seconds of listening as worthy of credit over "genuine engagement," then radio has every right to examine whether its own standards should evolve as well."
"Sources indicate to Barrett Media the cuts are not part of a cost-cutting measure by Yahoo Sports, but instead a restructure for a best path forward toward their goals."
"I've spent my career at the intersection of sports, media, and technology, and Yahoo Sports is one of the few places that brings all three together at real scale."
"The long-term goal is for people to realize they can get the same information anywhere else, but it’ll be packaged a little differently. It’s going to be fun and make my day feel a little better"
"We look forward to taking Rivals to new heights with significant new investment focused on recruiting, high school sports, and passionate college fan communities.”
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"If the podcast industry is willing to recognize 30 seconds of listening as worthy of credit over "genuine engagement," then radio has every right to examine whether its own standards should evolve as well."
Here’s the question: Will another research company have an opportunity to overthrow King Nielsen? Will radio and audio measurement change? I expect we’ll see a new landscape by the end of the decade.