Yahoo Sports has a new leader. The company named Jarrod Schwarz as General Manager of Yahoo Sports. He will oversee product, design, technology, revenue, operations, partnerships, business development, and content.
Schwarz brings more than 20 years of experience building digital sports products. He most recently served as Chief Operating Officer at BetMGM. Before that, he held a VP of Product and Design role at Disney and ESPN, where he helped launch ESPN+.
Earlier stops include eBay and Bloomspot, which JPMorgan Chase later acquired.
Ryan Spoon, President of Yahoo Media Group, made clear why the hire matters.
“Jarrod has a unique and exceptional track record of building winning digital sports products and businesses, especially in areas fundamental to Yahoo Sports like core platforms, streaming, editorial, and fantasy,” Spoon said. “We’re thrilled to have him join the team and lead our growing Yahoo Sports operation to new heights.”
Schwarz sees Yahoo Sports as a rare platform. Few digital brands operate at this scale across sports, media, and technology simultaneously.
“I’ve spent my career at the intersection of sports, media, and technology, and Yahoo Sports is one of the few places that brings all three together at real scale,” Schwarz said. “From fantasy to editorial to community, it fuels fandom at every moment that matters. I’m looking forward to working with this talented team to deliver experiences that make us an indispensable part of every fan’s daily routine.”
Schwarz reports directly to Spoon. He starts this summer.
Barrett Media produces daily content on the music, news, and sports media industries. Sign up for our newsletters to stay updated and get the latest information right in your inbox.
