With the regional sports network model seeing some drastic upheval, MLB has tried to counter the situation with a new department inside its own corporate structure.
The league has launched a new Local Media Department, with eyes on overseeing all local production of MLB broadcasts.
Former AT&T SportsNet Pittsburgh executive Doug Johnson has been hired as the Senior Vice President & Executive Producer of the new division. Johnson oversaw the day-to-day operations at the regional sports network.
Former Bally Sports Vice President of Finance and Operations Greg Pennell will serve as Senior Vice President of Local Media, overseeing all production of the local broadcasts.
Kendall Burgess will be the Vice President of Local Media Technical operations. She previously served in the same role at Bally Sports.
All three new hires will report to MLB Executive Vice President of Local Media Billy Chambers, who joined the league in that role last month.
