Lessons Music Radio Can Learn From Sports
Last week’s MLB Opening Day reminded me why sports references and acknowledgment on music radio stations are not the tainted topics they used to be.
What Is Your Brand’s Bracket?
Look for the brackets. The people and programming features and assets that create character and connection beyond a spreadsheet or scheduling program.
Radio Does Good When It Gives Back During Economic Uncertainty
What should radio do during these familiar times of economic uncertainty? Two words: Give back.
‘The Johnny Dare Show’s’ Closing Love Letter To A City
One of Johnny’s final lines caused me to write it down. “This is a closing love letter to a city.”
Three Ways To Increase Audience Connection With Transparency
Imagine what it would sound like if the remaining talent were allowed to have editorial time about the recent changes to the station.