VSiN has announced that it is growing its radio network with the addition of new affiliates in Medford, Oregon, and Abilene, Texas, which will include short-form “Action Updates” and other long-form programming. With the move, VSiN programming is now available across more than 350 stations in 46 states in the country, which reaches nearly 90% of the total radio market in the United States.
“Following new radio affiliates in New Hampshire and North Carolina late this summer, the new football season brings continued expansion of VSiN’s leading sports betting radio network,” Len Mead, general manager of VSiN, said in a statement. “We’re excited to welcome new fans in Medford and Abilene as we continue to expand our distribution footprint to inform and entertain more listeners than ever before.”
KDSO-AM in Medford is now airing 21 hours of sports betting content from VSiN on weekdays by launching 107.9/1300 The Ace. On Nov. 6, the station will add a new midday show – Tee It Up Southern Oregon with Joe Brett – from 1 to 3 PM PST, and will retain The Rich Eisen Show from 9 AM to 12 PM despite the move.
The station will air VSiN content for 20 hours on Saturdays, and on Sunday mornings, NFL coverage will be supplemented by The Lombardi Line and Brent Musburger’s Countdown to Kickoff. A weekly tripleheader will then commence on the station with SiN programming surrounding the live play-by-play broadcasts, which will also be simulcast on 1300 AM and 107.9 FM The Ace.
KWKC-AM in Abilene, Texas is also airing The Lombardi Line on Saturday and Sunday to keep fans up-to-date and knowledgeable about all the latest action around the National Football League.
In addition, the network created locally-focused sports betting shows for its affiliate in Cleveland, which are hosted by website managing editor Adam Burke on WTAM-AM. Since the start of these programs, they have been picked up by WARF-AM in Cleveland, WNIO-AM in Youngstown, and both WCWA-AM and WSPD-AM in Toledo.