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Entravision has made three executive promotions.
Juan Navarro has been promoted from Executive Vice President of Local Sales to Chief Revenue Officer. He rejoined the company in 2019. He previously held positions as Interactive Sales Manager and VP/Integrated Marketing Solutions from 2010 to 2018.
Navarro said, “I am excited to serve as Entravision’s CRO and leverage my experience to help drive the company’s future growth. We have significant opportunities ahead to deliver innovative solutions and exceptional value to our clients, and I look forward to collaborating with our teams in this new capacity.”
Larry Safir has been appointed as the Executive Vice President of Entravision Texas. Prior to this role, he served as an advisor to the company and also led the company’s Rio Grande Valley cluster from 1992 to 2010.
Marcelo Gaete has taken on the role of Chief Government Affairs Officer following his tenure as Executive Vice President of Public and Government Relations.
CEO Michael Christenson said, “I am excited to welcome Juan to his new role as our Chief Revenue Officer. He is a proven leader with a commitment to local television, radio, and digital media and a track record of building performance-focused sales teams across all of Entravision’s markets.”
“Marcelo’s expertise in the political landscape will be vital for us as we capitalize on opportunities in government and political advertising revenue during election years and off-cycle years. Larry has been a trusted advisor since I joined Entravision, and his deep industry insights and strategic vision will be instrumental as we navigate the evolving media landscape,” Christensen continued.
“I also want to thank Karl for his dedication and service to the company, and we wish him all the best in his future endeavors.”