Yearly Archives: 2024

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Why Social Media Feedback Is Far Too Valuable For Any Sports Brand To Ignore

"No manager should blindly react to every social media comment. But no manager should fully dismiss social media feedback simply because it comes from a platform where negativity can thrive."

Why 93 WIBC Dedicated a Full Day to Remembering Matt Bair

"We've done so many fun videos with him. And he just had such great comedic chops, but at the same time, so humble. And he was a big deal who didn't seem to know he was a big deal. And I think that made him a bigger deal, because he was just so unaware of how loved he was."

Radio Programming Strategy: Chris Shebel’s Format Blueprint

"It's heavy on gold." That's crucial because Palm Springs' radio audience is predominantly 50 and older. The music serves them, not some mythical club demographic."

Inside Chase Daniel’s Growing Digital Network While Expanding His ESPN Profile

"If I’m doing this and spending time away from my family, there’s a reason. I want to call the best games possible and be in the best situation to talk ball and have fun with it."

Dave Portnoy To Host New Weekly Barstool Radio Show with Kirk Minihane & Ryan Whitney

The unnamed show will air at 11:30 a.m. ET on Mondays and run for at least 42 weeks of the year.

NHL on ESPN Viewership Up 40% Year-Over-Year

The matchup between the Vegas Golden Knights and New York Rangers averaged 569,000 total viewers on Friday night, which is up 46% compared to last year’s NHL on ESPN average.

Megyn Kelly: I’ve Only Been Demonetized on YouTube Once

The topic of censorship is a frequent one in conservative media circles. Megyn Kelly says she's only been faced with the issue once, but...

Outside The Lines Returns with In-Depth Examination of Sports Betting

Set against the backdrop of Super Bowl LVIII taking place in Las Vegas, the OTL series will explore the shifting landscape of sports wagering since the 2018 Supreme Court decision that paved the way for its widespread legalization.

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Why 93 WIBC Dedicated a Full Day to Remembering Matt Bair

"We've done so many fun videos with him. And he just had such great comedic chops, but at the same time, so humble. And he was a big deal who didn't seem to know he was a big deal. And I think that made him a bigger deal, because he was just so unaware of how loved he was."

Radio Programming Strategy: Chris Shebel’s Format Blueprint

"It's heavy on gold." That's crucial because Palm Springs' radio audience is predominantly 50 and older. The music serves them, not some mythical club demographic."

Inside Chase Daniel’s Growing Digital Network While Expanding His ESPN Profile

"If I’m doing this and spending time away from my family, there’s a reason. I want to call the best games possible and be in the best situation to talk ball and have fun with it."

AudioGraph Changes Radio Attribution Game Entirely

"(It) aligns more closely with digital buying and measurement standards."
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