Yearly Archives: 2024

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Why Social Media Feedback Is Far Too Valuable For Any Sports Brand To Ignore

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"No manager should blindly react to every social media comment. But no manager should fully dismiss social media feedback simply because it comes from a platform where negativity can thrive."

Why 93 WIBC Dedicated a Full Day to Remembering Matt Bair

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"We've done so many fun videos with him. And he just had such great comedic chops, but at the same time, so humble. And he was a big deal who didn't seem to know he was a big deal. And I think that made him a bigger deal, because he was just so unaware of how loved he was."

Radio Programming Strategy: Chris Shebel’s Format Blueprint

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"It's heavy on gold." That's crucial because Palm Springs' radio audience is predominantly 50 and older. The music serves them, not some mythical club demographic."

Inside Chase Daniel’s Growing Digital Network While Expanding His ESPN Profile

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"If I’m doing this and spending time away from my family, there’s a reason. I want to call the best games possible and be in the best situation to talk ball and have fun with it."

Andrea Kremer is the Role Model She Never Had

Features Derek Futterman Derek Futterman -
"I feel that I’m still at the top of my game, and more than that, I’m still challenged."

Steve Sanchez is the Voice of the People on KDWN in Las Vegas

Features Krystina Alarcon Carroll Krystina Alarcon Carroll -
"Our job is to kind of remind the establishment and the powers that be that these people who look like me basically have built the country. And we can't forget them.”

Every Radio Station in America Should Display These 3 Words in Each Studio

Columns BNM Staff BNM Staff -
The most cliched basic radio rule is to talk to one person, and visualize that person as you speak...it's silly because you're talking to many thousands of people and you know that.

Think Like a Radio Listener When Booking Guests

Columns Pete Mundo Pete Mundo -
Thinking about the guest booking process through the ears of the listener will help weed out what really moves the needle.

Adam Schein Makes It His ‘Time to Schein’ on CBS Sports Network

Columns John Molori John Molori -
When at the start of the show, Schein says, “Buckle up buttercup, we’re ready to shine,” you are about to be bombarded with an explosive barrage of sports opinion and commentary.
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Why 93 WIBC Dedicated a Full Day to Remembering Matt Bair

Features 0
"We've done so many fun videos with him. And he just had such great comedic chops, but at the same time, so humble. And he was a big deal who didn't seem to know he was a big deal. And I think that made him a bigger deal, because he was just so unaware of how loved he was."

Radio Programming Strategy: Chris Shebel’s Format Blueprint

Features 0
"It's heavy on gold." That's crucial because Palm Springs' radio audience is predominantly 50 and older. The music serves them, not some mythical club demographic."

Inside Chase Daniel’s Growing Digital Network While Expanding His ESPN Profile

Features 0
"If I’m doing this and spending time away from my family, there’s a reason. I want to call the best games possible and be in the best situation to talk ball and have fun with it."

AudioGraph Changes Radio Attribution Game Entirely

Columns 0
"(It) aligns more closely with digital buying and measurement standards."
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