iHeartMedia has announced it has appointed Ann Marie Licata as the CEO of its Mutliplatform Group, which includes the company’s 860 radio stations.
The division also includes the Markets Group, the live events and sponsorships business, the radio networks businesses like Premiere Networks and TTWN, and the Enterprise Business Development Group.
With the new structure, Premiere Networks President Julie Talbott and Enterprise Development Group Julie Donohue will report directly to Licata.
Additionally, Bernie Weiss will now serve as the President of the Markets Group. Previously, he was the Chief Operating Officer of the iHeartMedia Markets Group.
“We couldn’t be more pleased that Ann Marie will be leading the growth and innovation efforts for our company’s largest segment,” said iHeartMedia Chairman and CEO Bob Pittman. “In addition to helping businesses and brands grow effectively and efficiently, the Multiplatform Group has been an important engine to develop our own important new businesses — including podcasting and the iHeartRadio digital service — as well as our iconic live music events and awards shows.
“We look forward to the additional growth that will come as we move broadcast radio into the digital buying world through our data services and programmatic platforms,” Pittman concluded.
“We have a diversified business at iHeart, with our Multiplatform Group, the Digital Audio Group and the Audio and Media Services Group, and we’re very pleased that Ann Marie has taken on the responsibility for the Multiplatform Group at such an important time for the company,” added iHeartMedia President and COO Rich Bressler.
Conal Byrne will continue to serve as the CEO of the Digital Audio Group for iHeartMedia. Mark Gray will continue as CEO of the Audio and Media Services CEO.
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