OutKick has reported its April 2026 digital metrics. The outlet saw growth in several sectors.
What We Know: OutKick posted a strong April 2026, with Comscore data showing triple-digit year-over-year growth in total multiplatform minutes. The Fox-owned sports and culture platform ranked 26th among more than 350 sports entities for total digital multiplatform unique visitors. It also delivered 9.6 million total digital multiplatform unique visitors for the month.
What the Numbers Show:
| Metric | April 2026 Total |
|---|---|
| Total Multiplatform Minutes | 48 million (up 101% YoY) |
| Total Multiplatform Views | 20 million |
| Total Desktop & Mobile Unique Visitors | 3.9 million |
On social, OutKick tallied more than 459,100 social actions across Facebook, X, and Instagram. It also generated over 9.6 million total video views on Facebook, X, and YouTube — a 13% increase versus the prior month.
What They Said: “OutKick continues to grow its reach through its engaging content and authentic voices that resonate across sports, culture, and entertainment. In April alone, Tomi Lahren made headlines with interviews featuring Josh Duhamel and Cheryl Hines, while OutKick delivered leading coverage of the NFL draft’s biggest storylines.” — OutKick SVP/Managing Editor Gary Schreier
What Remains Unclear: The April data doesn’t break down which content categories or hosts drove the most traffic. It’s also not yet clear whether the 101% minute growth reflects sustained audience behavior or a bump tied to NFL draft coverage.
What It Means: The figures for OutKick come after the network inked host Dan Dakich to a contract extension.
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Garrett Searight is Barrett Media’s News Editor, which includes writing daily news stories, features, and opinion columns. He joined Barrett Media in 2022 after a decade leading several radio brands in several formats, as well as a 5-year stint working in local television. In addition to his work with Barrett Media, he is a radio and TV play-by-play broadcaster. Reach out to him at Garrett@BarrettMedia.com.
