MIX 100.5/KPSI in Palm Springs has a new morning show. The nationally syndicated Anna & Raven Show officially launched on the station Monday, June 15.
What We Know: Connoisseur Media’s MIX 100.5 has added the Anna & Raven Show to its weekday morning lineup. As a result, longtime station personality and Program Director Bradley Ryan moves to afternoon drive. Ryan had previously held the morning slot for several years. The show airs on KPSI, one of eight Connoisseur-owned stations serving the Coachella Valley.
What They Said: Operations Manager Todd Violette framed the move as a win for both listeners and advertisers. “Anna & Raven are a fantastic addition to MIX 100.5 and bring a fresh, entertaining morning show that fits perfectly with our audience,” he said. “Combined with Bradley Ryan’s continued presence in afternoons, we’re creating a lineup that strengthens the station throughout the day.” Regional VP Sommer Frisk added that the pairing gives the market its best possible daily lineup.
What Remains Unclear: The specific ratings strategy behind the timing of this change has not been disclosed. It’s also unclear whether Ryan’s Program Director duties continue alongside his new afternoon role. Additionally, no details were shared about potential local content elements within the syndicated morning show.
What It Means: This move reflects a growing trend of mid-size markets leaning on national syndication to anchor mornings. However, MIX 100.5 is betting that pairing Anna & Raven with a trusted local voice in afternoons creates a competitive advantage. For Bradley Ryan, the shift offers a new on-air chapter after years in mornings. Overall, Connoisseur is signaling confidence in a hybrid strategy — national reach in the AM, local credibility in PM.
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David Hill serves as a Music Radio Editor, Columnist and Features writer for Barrett Media. A radio lifer with more than 30 years behind the mic, in the control room, and in the program director’s chair, David’s career spans influential stops at brands such as WIYY 98 Rock, WBAL-AM, and 99X. He has worked across multiple formats and ownership groups, including iHeartMedia and Cumulus Media, developing talent, breaking music, and navigating every major industry shift from diary to PPM and terrestrial dominance to streaming disruption. When he’s not writing or analyzing the industry, Dave runs The Tune Farm, a marketing firm built to help artists and brands grow audience the same way great radio always has—by creating connection, not just impressions. He can be reached at David@BarrettMedia.com.
