RCS has named Tammy Halcomb and Merideth Kelly to senior leadership roles. The appointments expand the company’s focus on product innovation and client experience.
What We Know: Halcomb joins RCS Worldwide as Senior Vice President of Products, reporting to Chief Technology Officer Chip Jellison. She brings more than 25 years of experience in broadcast technology, enterprise software, advertising automation, and AI-driven product innovation. Previously, she served as Vice President of Product Development at Gemini XIII. She also held senior product leadership positions at WideOrbit and Marketron.
Meanwhile, Kelly joins RCS as Senior Vice President of Global Client Experience and Transformation. She’ll report directly to CEO and President Susan Larkin. Kelly brings more than two decades of experience across media and technology. Her previous roles include serving as Vice President of Strategic Solutions at WideOrbit. In her new position, she’ll oversee initiatives designed to strengthen client relationships and improve service delivery.
What They Said: “Tammy and Merideth represent exactly the kind of bold, experienced leadership that will carry RCS Worldwide forward. Tammy will push our product vision further and faster, ensuring we continue to deliver technology that empowers users around the world. Merideth will fundamentally reimagine how we show up for our clients making every interaction smarter, more seamless, and more meaningful. Together, they strengthen every dimension of what we do: what we build, and how we serve the people who rely on it. Our industry is evolving rapidly, and RCS Worldwide is committed to leading that change.” -RCS Worldwide CEO & President Susan Larkin
What Remains Unclear: RCS hasn’t detailed specific product initiatives or outlined a timeline for the transformation efforts Kelly will lead. The company also hasn’t announced any additional leadership changes tied to the appointments.
What It Means: The additions bring substantial broadcast technology and client relationship experience to RCS Worldwide. Moreover, the appointments position the company to pursue product innovation while strengthening its relationships with broadcasters and media organizations.
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