David Hill

275 POSTS
David Hill serves as a Music Radio Editor, Columnist and Features writer for Barrett Media. A radio lifer with more than 30 years behind the mic, in the control room, and in the program director’s chair, David's career spans influential stops at brands such as WIYY 98 Rock, WBAL-AM, and 99X. He has worked across multiple formats and ownership groups, including iHeartMedia and Cumulus Media, developing talent, breaking music, and navigating every major industry shift from diary to PPM and terrestrial dominance to streaming disruption. When he’s not writing or analyzing the industry, Dave runs The Tune Farm, a marketing firm built to help artists and brands grow audience the same way great radio always has—by creating connection, not just impressions. He can be reached at David@BarrettMedia.com.

Approaching The Summit: Devin Steel, Hot 107.9 Atlanta

"we're reinventing the radio business — and our own job descriptions — on a daily basis."

Jules Riley Joins Cox Media Group Atlanta

"Her strategic mindset, operational expertise, and passion for connecting with audiences make her the ideal choice for this important leadership role."

Greg Fletch Fletcher Returns to Beaver 100.3 After Four-Year Absence

"It is great to have him back, and with his wife Ruthanna as his co-host, the show has never been better."

Spotify Reserved Is the Radio Promotions Department Radio Forgot It Had

"Digital media keeps repackaging the best parts of radio and scaling them with data"

Olivia Rodrigo’s Festival Takeover on 88.5 The SoCal Sound Makes Waves

"Rodrigo used AAA radio — not social media — to make a major cultural announcement"

Breaking

ABC Lawyers: FCC Searched for Reasons to Target Network

“The FCC has spent the last 18 months searching for some pretext for revoking the Stations’ licenses. The Commission has found none, because the Stations easily meet the standard for license renewal..."

Kelly Sutton Launches Weekday Morning Show on WSM Radio

"Truly honored to be entrusted with carrying on the incredible legacy of WSM Radio."

Andre Yancey Promoted to 102 JAMS Brand Manager Role

"As a Bay Area native, Andre understands what the community wants and needs."

NFL Network Added To ESPN App For Unlimited Subscribers

"The deal adds 19 preseason games, seven regular-season matchups and more than 1,500 hours of studio programming annually."