David Hill

514 POSTS
David Hill serves as a Music Radio Editor, Columnist and Features writer for Barrett Media. A radio lifer with more than 30 years behind the mic, in the control room, and in the program director’s chair, David's career spans influential stops at brands such as WIYY 98 Rock, WBAL-AM, and 99X. He has worked across multiple formats and ownership groups, including iHeartMedia and Cumulus Media, developing talent, breaking music, and navigating every major industry shift from diary to PPM and terrestrial dominance to streaming disruption. When he’s not writing or analyzing the industry, Dave runs The Tune Farm, a marketing firm built to help artists and brands grow audience the same way great radio always has—by creating connection, not just impressions. He can be reached at David@BarrettMedia.com.

Audacy Forces Murfin Media’s “The Rock of Kansas” Format Name Change

"Audacy taking the time to present a legal issue with The Rock of Kansas (that you can barely hear in city limits) is a joke and honestly embarrassing."

20 Brands in 20 Days: Scott Morello, HOT 96.9 & WROR Boston

"The content around the music is just as important. Talk breaks, contests, sweepers, and songs combine to create the brand."

Mike Z Joins KNAC After KCAL-FM Classic Rock Flip

"I never thought I would one day be on air there,"

Spotify Authorizes $2.2 Billion Stock Repurchase Program

"The move follows Universal Music's recent $160 million share purchase."

Tino Cochino Radio Joins KBXT 101.9 College Station

"Being from Texas, it always feels special to welcome new Texas affiliates,"

Breaking

Dan Patrick “Disappointed” by Stephen A. Smith’s Handling of Lane Johnson’s Mental Health Comments on First Take

"Don't joke about that [mental health]. I would say you're better. I don't know if you are."

Joel Oxley: WTOP’s Core Mission Hasn’t Changed Despite Radio’s Evolution

"Our advertising revenue when I started was 90% from ad agencies. Now, it’s 85% direct, so there’s been a really big difference in how business is done as well."

College GameDay Forced Inside This Saturday Due To Hurricane Isaias

"The university said it will not allow overnight camping at the coliseum. Instead, fans can begin lining up at the north and east entrances at 5:15 a.m. Saturday."