David Hill

175 POSTS
David Hill serves as a Music Radio Editor, Columnist and Features writer for Barrett Media. A radio lifer with more than 30 years behind the mic, in the control room, and in the program director’s chair, David's career spans influential stops at brands such as WIYY 98 Rock, WBAL-AM, and 99X. He has worked across multiple formats and ownership groups, including iHeartMedia and Cumulus Media, developing talent, breaking music, and navigating every major industry shift from diary to PPM and terrestrial dominance to streaming disruption. When he’s not writing or analyzing the industry, Dave runs The Tune Farm, a marketing firm built to help artists and brands grow audience the same way great radio always has—by creating connection, not just impressions. He can be reached at David@BarrettMedia.com.

Radio Should Be Asking the Same Question EDM Already Answered

The question for every programmer, PD, and market manager right now is simple: are we giving people something worth connecting to?

Brett Andrews Takes Over as 99.1 The Mix Brand Manager

"This move reflects our ongoing commitment to putting our strongest talent in the best positions."

98 Rock’s Amelia Retiring After 20+ Years in Baltimore Radio

"Radio stations go through different eras, different lineups and different trends, but Amelia has always been one of the constants listeners could count on."

Cumulus Reshuffles Atlanta Radio Dial With OG and 99X

"These moves strengthen signal efficiency and position our brands for continued growth."

South Florida Public Media to End WFLM Legal Fight

"The $6.45 million purchase of Hip Hop 104.7 The Flame WFLM in Palm Beach Shores is now, at last, on a path to resolution."

Breaking

Omaha Productions Creates First Women’s Sports Series For Roku

"The great thing about women’s sports is there are still a lot of stories that haven’t been told."

2026 Barrett Media Audio Summit Presented by Point to Point Marketing Day 3 Recap

The Consultant Conversation Fred Jaobs (Jacobs Media)Mike McVay (McVay Media)Moderatir:...

John Skipper: FIFA World Cup on FOX Sports Is “Second Greatest” Production of Event Ever

"Does it bother me that I [turn] on the television and I have to watch Fox in order to see the World Cup? Hell yeah, it bothers me."

Paul Finebaum Hints At Desire To Host On WFAN

"Everybody always wanted to go to the networks. Everybody wanted to work at WFAN. I still do."