David Hill

275 POSTS
David Hill serves as a Music Radio Editor, Columnist and Features writer for Barrett Media. A radio lifer with more than 30 years behind the mic, in the control room, and in the program director’s chair, David's career spans influential stops at brands such as WIYY 98 Rock, WBAL-AM, and 99X. He has worked across multiple formats and ownership groups, including iHeartMedia and Cumulus Media, developing talent, breaking music, and navigating every major industry shift from diary to PPM and terrestrial dominance to streaming disruption. When he’s not writing or analyzing the industry, Dave runs The Tune Farm, a marketing firm built to help artists and brands grow audience the same way great radio always has—by creating connection, not just impressions. He can be reached at David@BarrettMedia.com.

New Music Friday Evolves As Spotify Bets On Editorial Personality

"The irony is hard to miss — streaming is adding humans while radio considers removing them."

Big Country 104.9 Launches Yacht Big Country Weekend Format Shake-Up

"This is part of our dare to be different initiative that we hope all of radio will re-embrace,"

K-Love Acquires WZBA Baltimore, Ending 26-Year Classic Rock Bay Brand

"This deal fills a significant gap in K-Love's national footprint"

Spotify Puts Human Curators Front And Center On New Music Friday

"We're giving listeners a closer connection to the people behind the playlist "

Bob & Tom Executive John Kesler to Retire This October

"This has been, without question, the best job I have ever had."

Breaking

ABC Lawyers: FCC Searched for Reasons to Target Network

“The FCC has spent the last 18 months searching for some pretext for revoking the Stations’ licenses. The Commission has found none, because the Stations easily meet the standard for license renewal..."

Kelly Sutton Launches Weekday Morning Show on WSM Radio

"Truly honored to be entrusted with carrying on the incredible legacy of WSM Radio."

Andre Yancey Promoted to 102 JAMS Brand Manager Role

"As a Bay Area native, Andre understands what the community wants and needs."

NFL Network Added To ESPN App For Unlimited Subscribers

"The deal adds 19 preseason games, seven regular-season matchups and more than 1,500 hours of studio programming annually."