David Hill

104 POSTS
David Hill serves as a Music Radio Editor, Columnist and Features writer for Barrett Media. A radio lifer with more than 30 years behind the mic, in the control room, and in the program director’s chair, David's career spans influential stops at brands such as WIYY 98 Rock, WBAL-AM, and 99X. He has worked across multiple formats and ownership groups, including iHeartMedia and Cumulus Media, developing talent, breaking music, and navigating every major industry shift from diary to PPM and terrestrial dominance to streaming disruption. When he’s not writing or analyzing the industry, Dave runs The Tune Farm, a marketing firm built to help artists and brands grow audience the same way great radio always has—by creating connection, not just impressions. He can be reached at David@BarrettMedia.com.

Charlie and Debbie Nance Take Over Mornings at Country 103.7 Charlotte

"A cohesive on-air identity during a major personnel shift matters for advertiser confidence."

Jesse Garcia Named Program Director of K105 in Fort Wayne

"He knows the format, he knows our company, and he knows how to connect with listeners."

2026 Radio Mercury Awards Spotlights Audio Advertising’s Most Creative Campaigns

"Great radio creative begins with great writing."

Approaching The Summit: Justin Johnson, 98Rock

"The second you think you've got radio figured out, everything changes, and you know nothing."

Doug Hamand Retires After 48 Years In Radio Programming

"Radio has given me more than I ever could have imagined"

Breaking

iHeart Media Reshuffles Hot 99.5 and Z104.3 Lineups After Fred Show Launch

"iHeart is clearly investing in Gomez, moving him into a higher-profile slot — a vote of confidence in his growing company role."

Provident Entertainment Promotes Josie Hardin and Reagan Hughes to Director Roles

"A unique combination of strategic thinking, marketing expertise, and genuine passion for both our artists and industry."

‘Move the Sticks’ Podcast Officially Comes to an End

"It's been a fantastic run for the MTS podcast. Partnering with a respected colleague and friend on 1K+ episodes has been a career milestone."

Five ESPN Studio Programs Earn Best May Viewership Ever

"PTI led all studio shows with 703K viewers, its best May since 2019."