David Hill

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David Hill serves as a Music Radio Editor, Columnist and Features writer for Barrett Media. A radio lifer with more than 30 years behind the mic, in the control room, and in the program director’s chair, David's career spans influential stops at brands such as WIYY 98 Rock, WBAL-AM, and 99X. He has worked across multiple formats and ownership groups, including iHeartMedia and Cumulus Media, developing talent, breaking music, and navigating every major industry shift from diary to PPM and terrestrial dominance to streaming disruption. When he’s not writing or analyzing the industry, Dave runs The Tune Farm, a marketing firm built to help artists and brands grow audience the same way great radio always has—by creating connection, not just impressions. He can be reached at David@BarrettMedia.com.

The Mens Room: KISW’s Listener-First Show Makes Callers the Star

"Okay, stupid works, and we're really good at stupid."

Is Spotify’s Muse Agent the New Music Director?

"These are truly uncharted waters, and we're going to have to dive in."

Mike Frazer Launches Billboard Campaign After iHeartMedia Exit

"My parents taught me to always say please, bless you, and thank you."

VenuesNow 2026: Granger Says Real Is the Competitive Edge

"He told the room that live entertainment is 'The business of humanity.'"

Does the Radio Industry Need an Invoice to Show Up?

"Is there space for the places listeners already love, even when nobody has bought the station’s presence there?"

Breaking

Spotify Expands United Airlines Partnership With Personalized Seatback Streaming

“Bringing personal Spotify accounts to United seatback screens is a major milestone, creating a new way to experience Spotify in flight."

Texas Radio Hall of Fame to Induct 2026 Class of Broadcasters November 7

This year's honorees represent decades of contributions to broadcasting across Texas.

Fat Joe Brings Hip-Hop Heavyweights to NPR Tiny Desk Concert

"The Bronx rapper delivered an energetic performance featuring several longtime collaborators and music from his latest album."

ESPN Digital & Social Reaches Record 236.5 Million Users in September

"ESPN's record digital audience reflects progress toward its broader strategy of reaching sports fans beyond traditional television."