Dr. Ed Cohen

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One of the radio industry’s most respected researchers, Dr. Ed Cohen writes a weekly business column, heavily focused on ratings research for Barrett Media. His career experiences include serving as VP of Ratings and Research at Cumulus Media, occupying the role of VP of Measurement Innovation at Nielsen Audio, and its predecessor Arbitron. While with Arbitron, Cohen spent five years as the company's President of Research Policy and Communication, and eight years as VP of Domestic Radio Research. Dr. Ed has also held the title of Vice President of Research for iHeartMedia/Clear Channel, and held research positions for the National Association of Broadcasters and Birch/Scarborough Research. He is adjunct faculty in the Department of Broadcast Communications at Western Kentucky University and welcomes your thoughts. Reach him by email at doctoredresearch@gmail.com.

Long Record of Laziness By Nielsen to News/Talk Radio Continues

Columns Dr. Ed Cohen Dr. Ed Cohen -
Commercial news/talk and non-commercial news/talk (public radio stations) are combined. Why? The reason is nothing more than laziness.

Nielsen Can Avoid Recent Criticism With One Simple Move

Columns Dr. Ed Cohen Dr. Ed Cohen -
Put the study out there for all of us in the industry to review and raise questions.

Nielsen Audio Meets the Kardashians

Columns Dr. Ed Cohen Dr. Ed Cohen -
I don’t know about you, but when I hear the word “enhancement”, I’m more likely to think of a Kardashian than Nielsen.

How Many Ads Are Too Many on Radio Stations?

Columns Dr. Ed Cohen Dr. Ed Cohen -
While it’s fair to go after some radio stations for their heavy spot loads, let’s talk about the consumer experience for online…it might be much worse!

It’s Time for Radio to Fight For Its Future

Columns Dr. Ed Cohen Dr. Ed Cohen -
How do we change our medium to adapt to this new reality? Something for everyone in the business to think about.
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Schefter's last ESPN contract was worth roughly $9 million annually.

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iHeartMedia Signs FCC Consent Decree Over Payola Allegations

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iHeartMedia has reached a Consent Decree with the FCC...

Ben Shapiro Pushes Back on Candace Owens Over Charlie Kirk Comments

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"I've said repeatedly that Charlie and I weren't best friends. Maybe you were best friends with Charlie. Maybe not. I don’t know, nor do I care."