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Jason Barrett

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Jason Barrett is the Founder and CEO of Barrett Media. The company launched in September 2015 and has provided consulting services to America's top audio and video brands, while simultaneously covering the media industry at BarrettMedia.com, becoming a daily destination for media professionals. Prior to Barrett Media, Jason built and programmed 95.7 The Game in San Francisco, and 101 ESPN in St. Louis. He was also the first sports programmer for SportsTalk 950 in Philadelphia, which later became 97.5 The Fanatic. Barrett also led 590 The Fan KFNS in St. Louis, and ESPN 1340/1390 in Poughkeepsie, NY, and worked on-air and behind the scenes at 101.5 WPDH, WTBQ 1110AM, and WPYX 106.5. He also spent two years at ESPN Radio in Bristol, CT producing 'The Dan Patrick Show' and 'GameNight'. JB can be reached on Twitter @SportsRadioPD or by email at Jason@BarrettMedia.com.

Inside ESPN’s Bad Week: Leaks, Layoffs, and a PR Strategy Gone Wrong

Columns Jason Barrett Jason Barrett -
"ESPN is exceptional in so many areas that when the company makes a rash of mistakes handling personnel matters it's surprising."

What Shinedown Can Teach Media Professionals About Audience Connection

Columns Jason Barrett Jason Barrett -
“Too many personalities, programmers, managers, and executives view the audience as data.”

ESPN Reportedly Cutting Good Morning Football’s Syndicated Edition After Two Seasons

Sports Jason Barrett Jason Barrett -
"The syndicated version extended the show's reach beyond NFL Network to streaming and local broadcast audiences."

The Radio Industry Has a Bigger Internal Than External PR Problem

Columns Jason Barrett Jason Barrett -
"The industry needs people with talent and passion who are focused on solutions, not individuals stealing paychecks, doing damage from the inside out."

Every 2026 Barrett Media Audio Summit Session is Now Available on YouTube

Columns Jason Barrett Jason Barrett -
"If you log on to our YouTube channel, search 2026 Barrett Media Audio Summit under our videos followed by the name of each session."
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Breaking

Joe Davis, Former Salem Media COO, Dies at 82

Business 0
"He was our guide, our anchor, and our greatest supporter. I am a better man and a better father because of his example."

Ernie Johnson Hopes His Retirement Doesn’t Mean the End of Inside the NBA

Sports 0
"I would hope that they could continue the show in some form. And there are plenty of great studio hosts out there who could do what I do."

Ben Stevens Elevated To Full Time Co-Host of “D-Fish & Decker” at 97.1 The Fan

Sports 0
"Stevens has been a rotating fill-in host since 97.1 The Fan launched in May."

Borrell Associates: Digital Advertising Will Reach 80% of Local Ad Spending by 2030

Business 0
Borrell Associates projects that figure will climb considerably over the next four years as the industry undergoes what it describes as a "great reshuffling."