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Jason Barrett

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Jason Barrett is the Founder and CEO of Barrett Media. The company launched in September 2015 and has provided consulting services to America's top audio and video brands, while simultaneously covering the media industry at BarrettMedia.com, becoming a daily destination for media professionals. Prior to Barrett Media, Jason built and programmed 95.7 The Game in San Francisco, and 101 ESPN in St. Louis. He was also the first sports programmer for SportsTalk 950 in Philadelphia, which later became 97.5 The Fanatic. Barrett also led 590 The Fan KFNS in St. Louis, and ESPN 1340/1390 in Poughkeepsie, NY, and worked on-air and behind the scenes at 101.5 WPDH, WTBQ 1110AM, and WPYX 106.5. He also spent two years at ESPN Radio in Bristol, CT producing 'The Dan Patrick Show' and 'GameNight'. JB can be reached on Twitter @SportsRadioPD or by email at Jason@BarrettMedia.com.

NBA Free Agency Provides 4 Valuable Lessons For Brands

Columns Jason Barrett Jason Barrett -
"This column isn't about my deflated enthusiasm towards the New York Knicks. It's about 4 key lessons for sports media brands tied to NBA free agency."

BSM’s 2019 Sports TV Draft: The Top 30 Shows of All-Time

Columns Jason Barrett Jason Barrett -
"30 sports media writers, former TV execs, and social media personalities helped draft the Top 30 sports TV shows of all-time"

BSM Podcast – Season 4 – Episode 6 – Dan Mason & Bill Adee – VSiN

BM Podcasts Jason Barrett Jason Barrett -
VSiN's recent announcement to enter the terrestrial radio space and launch the nation's first dedicated network to sports betting has had industry folks buzzing....

The 2020 BSM Summit is Coming to New York City

Columns Jason Barrett Jason Barrett -
It feels like just yesterday that I was standing on a stage at the Grammy Museum hosting the 2019 BSM Summit in Los Angeles....

VSiN To Launch The First Terrestrial Radio Network Dedicated to Sports Betting

Radio Jason Barrett Jason Barrett -
The Vegas Stats and Information Network is betting big on terrestrial radio. The company has announced plans to launch the nation’s first terrestrial radio...
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iHeartRadio Layoffs Spark Broadcasting Career Change Conversations

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"Most union electricians in New York earn around $200,000 annually when overtime is included."

Unorthodox Or Ill-Fated? 60 Minutes’ New Correspondents Raise Eyebrows

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Legacy programs carry more risk than most. 60 Minutes is set to begin season 59, and its brand rests on a very specific kind of credibility.

How Ron Slay Proved a Sports Radio Success Story Doesn’t Always Go as Planned

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"Being part of a team, you know when you have something special. This is one that feels special top to bottom. It was a no brainer, and I was extremely excited to stay home and keep my talents at The Zone."

How Sports Radio Can Revive Appointment Listening This NFL Season

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"It doesn't matter the guest or the amount of money you pay them, listeners will always invest their time when broadcasters prove it’s worth the investment."