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Jason Barrett

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Jason Barrett is the Founder and CEO of Barrett Media. The company launched in September 2015 and has provided consulting services to America's top audio and video brands, while simultaneously covering the media industry at BarrettMedia.com, becoming a daily destination for media professionals. Prior to Barrett Media, Jason built and programmed 95.7 The Game in San Francisco, and 101 ESPN in St. Louis. He was also the first sports programmer for SportsTalk 950 in Philadelphia, which later became 97.5 The Fanatic. Barrett also led 590 The Fan KFNS in St. Louis, and ESPN 1340/1390 in Poughkeepsie, NY, and worked on-air and behind the scenes at 101.5 WPDH, WTBQ 1110AM, and WPYX 106.5. He also spent two years at ESPN Radio in Bristol, CT producing 'The Dan Patrick Show' and 'GameNight'. JB can be reached on Twitter @SportsRadioPD or by email at Jason@BarrettMedia.com.

The Athletic Might Be Brash But That’s OK

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How many times in the sports media business have we taken the best :10 seconds of a commentary and featured it while looking past...

Are Barstool Sports and ESPN a Good Fit For Each Other?

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To say that the inside of a sports media office is similar to the inside of a locker room would be a fair comparison....

BSM Podcast – Season 2 – Episode 12 – Chris McClain – WFNZ

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The 12th episode of Season 2 features a conversation with Charlotte sports radio morning host Chris McClain. Over the course of thirty two minutes,...

BSM Podcast – Season 2 – Episode 11 – Brian Musburger – VSIN

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The Vegas Stats and Information Network is the brainchild of Brian Musburger. On the 11th episode of Season 2 of the BSM Podcast, Brian shares...

BSM Podcast – Season 2 – Episode 10 – Bernie Miklasz – 101 ESPN

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The 10th episode of Season 2 features a 50+ minute conversation with St. Louis sports radio host Bernie Miklasz. The longtime writer and current morning...
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Breaking

Inside ESPN’s Bad Week: Leaks, Layoffs, and a PR Strategy Gone Wrong

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"ESPN is exceptional in so many areas that when the company makes a rash of mistakes handling personnel matters it's surprising."

Why Facebook’s New Video Feed Matters for News Media Creators

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If your newsroom or your channel walked away from that platform, now's a good time to reconsider.

Can AM/FM Radio Survive the Smartphone-Integrated Car Era?

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This study should be yet another wake-up call for our industry.

What Managers Should Learn From ESPN’s Latest Round Of Layoffs

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"There is a responsibility that comes with making these decisions, not just in who is let go, but in how the news is communicated. When that control slips and information leaks before leadership delivers the message directly, it doesn't just create headlines—it erodes trust.