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Jason Barrett

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Jason Barrett is the Founder and CEO of Barrett Media. The company launched in September 2015 and has provided consulting services to America's top audio and video brands, while simultaneously covering the media industry at BarrettMedia.com, becoming a daily destination for media professionals. Prior to Barrett Media, Jason built and programmed 95.7 The Game in San Francisco, and 101 ESPN in St. Louis. He was also the first sports programmer for SportsTalk 950 in Philadelphia, which later became 97.5 The Fanatic. Barrett also led 590 The Fan KFNS in St. Louis, and ESPN 1340/1390 in Poughkeepsie, NY, and worked on-air and behind the scenes at 101.5 WPDH, WTBQ 1110AM, and WPYX 106.5. He also spent two years at ESPN Radio in Bristol, CT producing 'The Dan Patrick Show' and 'GameNight'. JB can be reached on Twitter @SportsRadioPD or by email at Jason@BarrettMedia.com.

Standing By Your Brand

Columns Jason Barrett Jason Barrett -
I was reading Richard Deitsch's column on Sports Illustrated when I stumbled onto something that got my juices flowing. It was a response from Yahoo...

Jason Dixon Lands At Sirius XM

Radio Jason Barrett Jason Barrett -
Congratulations is in order for former Detroit Sports 105.1 Program Director Jason Dixon who's been hired by Sirius XM as their Director of Sports...

The Optimist, The Pessimist & The Realist

Columns Jason Barrett Jason Barrett -
In every radio station across America, I'd bet everything I own that an optimist, pessimist and realist can be found inside each building. And...

The Final Day In The Bay

Columns Jason Barrett Jason Barrett -
This is it. The final day has arrived. When the work day comes to a close, I'll be walking out of the offices of...

Don Kollins Named PD of 95.7 The Game

Radio Jason Barrett Jason Barrett -
Entercom Communications announced today the hiring of Don Kollins as Program Director for 95.7 The Game. Don joins Entercom as a proven leader in...
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Breaking

Charlamagne Tha God Named to Hollywood Walk of Fame

Music 0
"These 32 extraordinary individuals have each made a lasting impact on audiences around the world,"

ESPN’s Latest Layoffs Continue the Slow Death of Sports Media’s Middle Class

Columns 0
"After 30 years in sports media, the most valuable lesson I've learned is also the simplest. The audience falls in love with people. The business falls in love with numbers, and the numbers always win."

The Subscription Question Hanging Over SiriusXM’s Deal With Audacy

Columns 0
"The real challenge isn't adding great content. It's convincing consumers to change habits they've spent years developing. Netflix is learning in real time that paying for exclusive access to content people already enjoy elsewhere doesn't automatically persuade them to open their wallets. SiriusXM now faces a similar test."

92.5 WXTU’s Nicole Michalik Discusses Crossing Over From Pop to Country

Features 0
"If vinyl records can have a sexy comeback so can radio."