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Jason Barrett

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Jason Barrett is the Founder and CEO of Barrett Media. The company launched in September 2015 and has provided consulting services to America's top audio and video brands, while simultaneously covering the media industry at BarrettMedia.com, becoming a daily destination for media professionals. Prior to Barrett Media, Jason built and programmed 95.7 The Game in San Francisco, and 101 ESPN in St. Louis. He was also the first sports programmer for SportsTalk 950 in Philadelphia, which later became 97.5 The Fanatic. Barrett also led 590 The Fan KFNS in St. Louis, and ESPN 1340/1390 in Poughkeepsie, NY, and worked on-air and behind the scenes at 101.5 WPDH, WTBQ 1110AM, and WPYX 106.5. He also spent two years at ESPN Radio in Bristol, CT producing 'The Dan Patrick Show' and 'GameNight'. JB can be reached on Twitter @SportsRadioPD or by email at Jason@BarrettMedia.com.

2014 = A Time of Change In Sports Radio

Columns Jason Barrett Jason Barrett -
The sports radio format has enjoyed great growth and success over the past few years and remains well positioned for a healthy 2015 but...

Flight 957 Arrives on 95.7 The Game

Radio Jason Barrett Jason Barrett -
95.7 The Game (KGMZ-FM), The Bay Area’s New Sound for Sports, today announced a new morning show, Flight 957 with Chad Doing, Joe Fortenbaugh...

Scott Masteller Exits ESPN Radio

Radio Jason Barrett Jason Barrett -
Longtime ESPN Radio programming executive Scott Masteller has exited the network, where he’s had a nearly 14 year run. Most recently ESPN Radio’s Senior Director Radio...

The 3 Amigos Join 95.7 The Game

Radio Jason Barrett Jason Barrett -
95.7 The GAME (KGMZ-FM), the Bay Area’s New Sound for Sports, announced today a new program “The Three Amigos” for 95.7 The GAME’s Saturday...

Producing a Top Rated Radio Show

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What goes into producing a top rated afternoon show? How has the position changed over the years? Check out this great video which was produced...
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Breaking

The Subscription Question Hanging Over SiriusXM’s Deal With Audacy

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"The real challenge isn't adding great content. It's convincing consumers to change habits they've spent years developing. Netflix is learning in real time that paying for exclusive access to content people already enjoy elsewhere doesn't automatically persuade them to open their wallets. SiriusXM now faces a similar test."

92.5 WXTU’s Nicole Michalik Discusses Crossing Over From Pop to Country

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"If vinyl records can have a sexy comeback so can radio."

Discovery Channel’s Shark Week Holds a Radio Strategy Secret

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Shark Week works because it's built, engineered, and marketed

New Game Lets Radio Pros Win the Ratings War

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"The way that the game is developed, the FCC ownership regulations match the time. It gradually loosens to what we have today,"