Jason Barrett

1219 POSTS
Jason Barrett is the Founder and CEO of Barrett Media. The company launched in September 2015 and has provided consulting services to America's top audio and video brands, while simultaneously covering the media industry at BarrettMedia.com, becoming a daily destination for media professionals. Prior to Barrett Media, Jason built and programmed 95.7 The Game in San Francisco, and 101 ESPN in St. Louis. He was also the first sports programmer for SportsTalk 950 in Philadelphia, which later became 97.5 The Fanatic. Barrett also led 590 The Fan KFNS in St. Louis, and ESPN 1340/1390 in Poughkeepsie, NY, and worked on-air and behind the scenes at 101.5 WPDH, WTBQ 1110AM, and WPYX 106.5. He also spent two years at ESPN Radio in Bristol, CT producing 'The Dan Patrick Show' and 'GameNight'. JB can be reached on Twitter @SportsRadioPD or by email at Jason@BarrettMedia.com.

The Pros and Cons of Booking Guests

Booking guests is an exhausting process which can often challenge and frustrate sports radio producers. Some people love the thrill of the chase and...

Sitcoms Not Movies

Anyone who has worked with me over the past 10 years has either heard me utter the term "Sitcoms Not Movies" or they've seen something...

Personality Profile: Rob Ellis

In the city of brotherly love, sports and passion go hand in hand. Having worked a short time there back in 2006, I learned how...

Growing Sports Radio’s Bottom Line!

For the past 19 years I've made my living in the radio industry. Most of that time has been spent in the sports talk radio...

The Face of Your Audience: Why Perception Isn’t Always Reality

In 2013, Arbitron conducted a study on radio listening which showed that over 92% of American's over the age of twelve listen to the...

Breaking

Fox & Friends Hosts Light Empire State Building During Fox News 30th Anniversary Celebration

"Fox continues to evolve, continues to get better, continues to respond to the audience. Every day we're thankful."

Dianna Russini Reportedly Hiring Crisis Publicist Ahead Of Potential Sports Media Return

"Russini resigned from The Athletic in April amid controversy over her relationship with Patriots head coach Mike Vrabel."

Katie Zacharia, Former Fox News and Newsmax Commentator, Named White House Press Secretary

Zacharia’s appointment continues Trump’s practice of choosing communicators with experience in conservative media and administration messaging.

Gracie Awards Open Nominations for 2027 Ceremony

"We look forward to honoring the content that moved audiences in 2026 and continuing the Gracies’ long-standing investment in the people who will shape what comes next.”