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Jason Barrett

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Jason Barrett is the Founder and CEO of Barrett Media. The company launched in September 2015 and has provided consulting services to America's top audio and video brands, while simultaneously covering the media industry at BarrettMedia.com, becoming a daily destination for media professionals. Prior to Barrett Media, Jason built and programmed 95.7 The Game in San Francisco, and 101 ESPN in St. Louis. He was also the first sports programmer for SportsTalk 950 in Philadelphia, which later became 97.5 The Fanatic. Barrett also led 590 The Fan KFNS in St. Louis, and ESPN 1340/1390 in Poughkeepsie, NY, and worked on-air and behind the scenes at 101.5 WPDH, WTBQ 1110AM, and WPYX 106.5. He also spent two years at ESPN Radio in Bristol, CT producing 'The Dan Patrick Show' and 'GameNight'. JB can be reached on Twitter @SportsRadioPD or by email at Jason@BarrettMedia.com.

Seeking Solutions at the NAB Show

Columns Jason Barrett Jason Barrett -
“ My hope is that I’ll leave Las Vegas this week, smarter, inspired, and more confident in where we’re headed.”

Norby Williamson’s Fall Sends a Message, ESPN’s Vision Won’t Be Compromised

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“There can’t be two top dogs up top pulling in opposite directions. If Norby wasn’t sold on the path forward, it was time to move on.”

Introducing The First 14 Speakers For September’s 2024 BNM Summit

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"Today, we start moving forward and building the news media industry's premiere event of 2024."

How Important is Your Sports Media Brand to Your Best On-Air Talent?

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"At some point, the best want more. If all you have to show them is the same stage with a few more dollars, eventually they look around."

Where Are Sports Media’s Innovations, Ideas and Solutions?

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"Innovation, ideas, and revenue-first leaders are going to matter more than content and ratings evaluators."
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Breaking

Tino Cochino Radio Moves To Afternoons At 98.5 KLUC

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Shawn Tempesta now hosts mornings, while Mikalah Gordon anchors middays.

Inside ESPN’s Bad Week: Leaks, Layoffs, and a PR Strategy Gone Wrong

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"ESPN is exceptional in so many areas that when the company makes a rash of mistakes handling personnel matters it's surprising."

Why Facebook’s New Video Feed Matters for News Media Creators

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If your newsroom or your channel walked away from that platform, now's a good time to reconsider.

Can AM/FM Radio Survive the Smartphone-Integrated Car Era?

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This study should be yet another wake-up call for our industry.