Jason Barrett

1200 POSTS
Jason Barrett is the Founder and CEO of Barrett Media. The company launched in September 2015 and has provided consulting services to America's top audio and video brands, while simultaneously covering the media industry at BarrettMedia.com, becoming a daily destination for media professionals. Prior to Barrett Media, Jason built and programmed 95.7 The Game in San Francisco, and 101 ESPN in St. Louis. He was also the first sports programmer for SportsTalk 950 in Philadelphia, which later became 97.5 The Fanatic. Barrett also led 590 The Fan KFNS in St. Louis, and ESPN 1340/1390 in Poughkeepsie, NY, and worked on-air and behind the scenes at 101.5 WPDH, WTBQ 1110AM, and WPYX 106.5. He also spent two years at ESPN Radio in Bristol, CT producing 'The Dan Patrick Show' and 'GameNight'. JB can be reached on Twitter @SportsRadioPD or by email at Jason@BarrettMedia.com.

The 2024 BSM Summit Was a Great Success But The Advertising Industry Needs to Step Up in 2025

"I'm calling on advertising professionals to step it up in 2025. This conference and room benefits you too."

Winning in a Multi-Platform World Requires Thinking Beyond Radio

"If we're going to claim to be more than just radio stations, are we built and ready to win larger advertising deals against the best sports media digital brands? Secondly, why are we only using radio ratings to showcase our impact?

Is Sports Journalism Still Worth Paying For?

"I know many like to declare print being dead. I'm sorry I'm not one of them. Adults still enjoy reading."

The 2024 BSM Summit Welcomes Stephen A. Smith, Andrew Marchand and 7 More Speakers!

"I am both personally and professionally excited to announce that Stephen A. Smith will join us at the 2024 BSM Summit."

Scott McCarthy Joins Workhouse Media as President, Workhouse Sports

"McCarthy joins CEO Paul Anderson, EVP John McConnell, and EVP Keith Kauffman to expand Workhouse’s first-in-class talent and content business."

Breaking

Seven Mountains Flips Bowling Green to 98 Jamz

"Rhythmic throwbacks as a station format has emerged as a recycling play for midsize operators."

Dan Le Batard: CBS Sports “Could” Use Tony Romo OWI Incident To Cut Ties With Broadcaster

"It has a shame involved that if you were looking for a reason to get rid of somebody, this kind of publicity is reason enough."

Nielsen to End Puerto Rico Radio and TV Ratings in December

"We will work alongside local stakeholders throughout this process to facilitate a thoughtful and orderly handover.”

Mark Simone Inks Multi-Year Contract Extension with 710 WOR

"The demand for this was overwhelming, from the audience and the advertisers. The first rule of mass media is to give the people what they want, so I'm honored and happy to do it."