Jason Barrett

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Jason Barrett is the Founder and CEO of Barrett Media. The company launched in September 2015 and has provided consulting services to America's top audio and video brands, while simultaneously covering the media industry at BarrettMedia.com, becoming a daily destination for media professionals. Prior to Barrett Media, Jason built and programmed 95.7 The Game in San Francisco, and 101 ESPN in St. Louis. He was also the first sports programmer for SportsTalk 950 in Philadelphia, which later became 97.5 The Fanatic. Barrett also led 590 The Fan KFNS in St. Louis, and ESPN 1340/1390 in Poughkeepsie, NY, and worked on-air and behind the scenes at 101.5 WPDH, WTBQ 1110AM, and WPYX 106.5. He also spent two years at ESPN Radio in Bristol, CT producing 'The Dan Patrick Show' and 'GameNight'. JB can be reached on Twitter @SportsRadioPD or by email at Jason@BarrettMedia.com.

Barrett Sports Media’s Top 20 Major Market Sports Radio Stations of 2023

"A total of 37 sports radio stations were eligible for voting consideration in the Major Market Sports Radio Stations category."

Barrett Sports Media’s Top 20 Mid Market Sports Radio Stations of 2023

"A total of 64 sports radio stations were eligible for voting consideration in the Mid Market Sports Radio Stations category."

Can Radio Compete With All Forms of Media?

"It used to be that radio owned audio, television owned video, and newspapers owned print. Those days are gone."

Barrett Sports Media’s Top 20 Major Market Program Directors of 2023

“A total of 27 programmers were eligible for voting consideration in the Major Market Program Directors category.”

Barrett Sports Media’s Top 20 Mid Market Program Directors of 2023

“A total of 45 programmers were eligible for voting consideration in the Mid Market Program Directors category.”

Breaking

Pat McAfee Is Having a Howard Stern-Like Impact on Sports Media

"Howard Stern faced plenty of the same criticism throughout his career. He wasn't universally loved, nor did he need to be. He understood how to make people pay attention, and McAfee has figured out how to do the same in a different era."

The Industry According to: Alex Whiley, Glassnote Records,

Thank you for checking out The Industry According To....

How Conrad Thompson Used Wrestling Nostalgia To Build a Podcasting Empire

"The big challenge with mainstream media is monetizing advertising for wrestling. There is a perception that wrestling fans are low class, uneducated, and low income. That's not reality. I can tell you firsthand because I've done thousands of mortgages for fans of my podcasts."

10 Thoughts from 13 Years of Radio Consulting

When I was going to Michigan State, radio station...