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Jason Barrett

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Jason Barrett is the Founder and CEO of Barrett Media. The company launched in September 2015 and has provided consulting services to America's top audio and video brands, while simultaneously covering the media industry at BarrettMedia.com, becoming a daily destination for media professionals. Prior to Barrett Media, Jason built and programmed 95.7 The Game in San Francisco, and 101 ESPN in St. Louis. He was also the first sports programmer for SportsTalk 950 in Philadelphia, which later became 97.5 The Fanatic. Barrett also led 590 The Fan KFNS in St. Louis, and ESPN 1340/1390 in Poughkeepsie, NY, and worked on-air and behind the scenes at 101.5 WPDH, WTBQ 1110AM, and WPYX 106.5. He also spent two years at ESPN Radio in Bristol, CT producing 'The Dan Patrick Show' and 'GameNight'. JB can be reached on Twitter @SportsRadioPD or by email at Jason@BarrettMedia.com.

A Letter to the News/Talk Media Industry

Columns Jason Barrett Jason Barrett -
"If there's one thing you can do to help, show up in Nashville on September 13-14 at Vanderbilt University."

The New York Times Sports Saga is About Dollars and Cents, Not a Lack of Interest in Coverage and Reading

Columns Jason Barrett Jason Barrett -
"You can take issue with the vision and how the situation was managed but an investment in The Athletic makes no sense if the Times doesn't prioritize its importance."

Hubbard Radio CEO Ginny Morris, Premiere Networks President Julie Talbott to Speak at the 2023 BNM Summit

Columns Jason Barrett Jason Barrett -
"These two impressive leaders will join me for our keynote conversation on Thursday September 14th."

Clay Travis to Speak at the 2023 BNM Summit in Nashville

Columns Jason Barrett Jason Barrett -
"Knowing how passionate and well-versed Clay is on the media business, I expect we'll cover a lot of ground during our chat on Wednesday, September 13th at Vanderbilt University."

Tim Wenger, David Wood, Tim Clarke and James Derby Added to the 2023 BNM Summit Lineup

Columns Jason Barrett Jason Barrett -
"We've already revealed sixteen speakers for our conference, and I'm thrilled to add four more names to the list."
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Breaking

How Local Radio Expands Audience Through Partnerships

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"Tear down the traditional thought of competitive ownership groups and start thinking about how you can build shared audiences."

Why Radio’s Best Stories Aren’t Really Overnight Wins

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"Great programmers don't wake up one day with an instinct for finding talent or coaching personalities."

Clip Culture Is the Necessary Evil Every Sports Media Talent Must Learn To Live With

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"The same clips that invite criticism also introduce your work to thousands of potential new listeners, viewers, and subscribers who otherwise may never discover your show. In today's media landscape, discovery rarely begins with a radio dial or a podcast app. It begins with an algorithm."

Inside Sandy Grossman’s Long Road to Immortality at the Pro Football Hall of Fame

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"He knew his job was to provide the best pictures to the fans of the NFL. I just want people to know my father did everything he could to provide those pictures, but also be the best father and grandfather as well."