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Jason Barrett

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Jason Barrett is the Founder and CEO of Barrett Media. The company launched in September 2015 and has provided consulting services to America's top audio and video brands, while simultaneously covering the media industry at BarrettMedia.com, becoming a daily destination for media professionals. Prior to Barrett Media, Jason built and programmed 95.7 The Game in San Francisco, and 101 ESPN in St. Louis. He was also the first sports programmer for SportsTalk 950 in Philadelphia, which later became 97.5 The Fanatic. Barrett also led 590 The Fan KFNS in St. Louis, and ESPN 1340/1390 in Poughkeepsie, NY, and worked on-air and behind the scenes at 101.5 WPDH, WTBQ 1110AM, and WPYX 106.5. He also spent two years at ESPN Radio in Bristol, CT producing 'The Dan Patrick Show' and 'GameNight'. JB can be reached on Twitter @SportsRadioPD or by email at Jason@BarrettMedia.com.

Radio Must Bring Back The Fun

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“The promotions you’re creating are not producing massive recall across the format, national media attention or revenues that change the fate of your next quarter.”

Reflecting on the 2023 BSM Summit

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"Barrett Media president Jason Barrett reflects on last week's BSM Summit in Los Angeles."

2023 BSM Summit – March 22, 2023 (Day 2)

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We're keeping you updated on news, key information, and interesting perspectives shared on stage by our speakers.

2023 BSM Summit – March 21, 2023 (Day 1)

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Day 1 of the 2023 BSM Summit is underway in Los Angeles at the Founders Club at USC. We're keeping you updated on news,...

Rachel Nichols and Baron Davis Headline Final Speaker Announcements For the 2023 BSM Summit

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"I'm sure Baron and Rachel will have all eyes and ears focused on them when they take the stage together next Tuesday at 2:45pm PT."
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Breaking

How Local Radio Expands Audience Through Partnerships

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"Tear down the traditional thought of competitive ownership groups and start thinking about how you can build shared audiences."

Why Radio’s Best Stories Aren’t Really Overnight Wins

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"Great programmers don't wake up one day with an instinct for finding talent or coaching personalities."

Clip Culture Is the Necessary Evil Every Sports Media Talent Must Learn To Live With

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"The same clips that invite criticism also introduce your work to thousands of potential new listeners, viewers, and subscribers who otherwise may never discover your show. In today's media landscape, discovery rarely begins with a radio dial or a podcast app. It begins with an algorithm."

Inside Sandy Grossman’s Long Road to Immortality at the Pro Football Hall of Fame

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"He knew his job was to provide the best pictures to the fans of the NFL. I just want people to know my father did everything he could to provide those pictures, but also be the best father and grandfather as well."