Keith Cunningham

138 POSTS
Keith Cunningham is a music industry and Rock/Alternative columnist for Barrett Media and the founder of Black Box Group, a modern-modeled creative & strategic consultancy built for brands that need strategies with teeth. He’s the former Master of Mayhem at 95.5 KLOS-FM in Los Angeles for over a decade, a nationwide consultant, and has been repeatedly voted one of America’s top Program Directors and strategic thinkers. Keith has built his career by taking multi-million-dollar brands from worst to first and leading Marconi & Gracie award winners along the way. A data nerd with a rock-and-roll heart, he is an advisory council member for St. Jude fundraising, a fantasy football champion, and lover of his daughters & dogs. Reach him at keithblackboxgroup@gmail.com or on LinkedIn or X.

Rock Radio Won’t Grow Until It Stops Worshipping the Playlist

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The industry loves saying, “Content is radio’s secret sauce.” But what “content” are we really talking about?

Ozzy Osbourne’s Death Is a Personal Loss for Rock Radio

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Ozzy’s voice will echo forever, and even in his final days, he brought out the best in us. Not because he passed, because he meant something real.

Rock Radio & 7-Eleven: Same War, Different Street

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From Big Gulps to Big Cume, It’s All About Location, Loyalty & Foot Traffic

From Ozzy to JAWS: Proof That Originals Never Fade

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While imitation is considered approved flattery, what are we creating that’s truly original in our competitive situations?

Four Rock Moments That Red White & Blew Our Minds

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Four American Explosions That Changed Rock Music Forever
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NBC News’ Steve Kornacki Election Night Livestream Hits Nearly 30 Million Views

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The NBC News political correspondent spent 10.5 hours live on YouTube Tuesday, providing viewers with election analysis and updates throughout the evening.

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