Keith Cunningham

138 POSTS
Keith Cunningham is a music industry and Rock/Alternative columnist for Barrett Media and the founder of Black Box Group, a modern-modeled creative & strategic consultancy built for brands that need strategies with teeth. He’s the former Master of Mayhem at 95.5 KLOS-FM in Los Angeles for over a decade, a nationwide consultant, and has been repeatedly voted one of America’s top Program Directors and strategic thinkers. Keith has built his career by taking multi-million-dollar brands from worst to first and leading Marconi & Gracie award winners along the way. A data nerd with a rock-and-roll heart, he is an advisory council member for St. Jude fundraising, a fantasy football champion, and lover of his daughters & dogs. Reach him at keithblackboxgroup@gmail.com or on LinkedIn or X.

Rock Station Crisis Management: Lessons From Taco Bell

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"Brands can share little or even no guilt, but when they get sucked into a vortex of nonstop negative PR, no one is letting facts or nuance get in the way. "

The Industry According To: Chip Ruggieri, Chipster PR

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"Rock and roll is alive and well. I'm excited to see where it goes next."

Rock Radio Summer Camp

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"What kind of fire is your brand running? A towering inferno or a sad pile of twigs?"

The Industry According To: Keith Dakin, Connoisseur Media

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"Generic, boring radio will be the end of us. It is not Spotify."

Discovery Channel’s Shark Week Holds a Radio Strategy Secret

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Shark Week works because it's built, engineered, and marketed
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Breaking

NBC News’ Steve Kornacki Election Night Livestream Hits Nearly 30 Million Views

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The NBC News political correspondent spent 10.5 hours live on YouTube Tuesday, providing viewers with election analysis and updates throughout the evening.

Chris Russo Blasts FOX Sports For Promoting Tom Brady First Broadcast In New England Over Packers, Patriots Game

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"FOX's promotion all week is the fact that Tom Brady's going back to Foxborough? This is going to be fun. Who the hell cares? I don't care. Call the game on the moon. This is the dumbest thing in the world."

1040 WHO Adds Kelly Nash’s ‘NASHional Briefing’ to Daily Lineup

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The move follows a controversy involving Henson that kept him off the air for approximately a month.

Katie Nolan: Pat McAfee Can’t Handle “Heat” Stemming From His Own Success

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"The guy is winning in every sense of the word and yet is constantly acting like the world is attacking him baselessly."