The Industry According To: Tyson Haller, Shelter Music Group
"Giving radio access to the band for interviews, meet and greets, sessions and stuff like that is just as important as when I am working a single up the charts."
Radio Research Means Nothing If You’re Reading It Wrong
I've seen an entire room agree on data, then someone new comes in and sees something different — something they'd like to believe.
The Industry According To: Sean Ross, Advantage Music Research
"If you look at Top 40 ratings now, just following callout and keeping “Ordinary” or “Golden” in power indefinitely isn’t working for people."
The NFL Draft Mindset Rock Radio Programmers Need Right Now
Imagine if RockTernative radio was run like the Premier League. Where bottom-ranked stations didn't just have lower ratings, they were fighting to avoid being...
The Industry According To: Gene ‘Bean’ Baxter, SiriusXM Lithium
"I’ve been in radio for 49 years this year and still love it as much as ever but there is no doubt these are challenging times."