Perry Michael Simon

104 POSTS
Perry Michael Simon is a weekly news media columnist for Barrett Media. He previously served as VP and Editor/News-Talk-Sports/Podcast for AllAccess.com. Prior to joining the industry trade publication, Perry spent years in radio working as a Program Director and Operations Manager for KLSX and KLYY in Los Angeles and New Jersey 101.5 in Trenton. He can be found on X (formerly Twitter) @PMSimon.

Reviving the Radio Industry Requires Bold Ideas, Not Band-Aids

The collective brain power of the people remaining in the radio business can surely come up with ideas that would catch the public’s attention and make money, right?

HD Radio Still Sucks — And I Still Want It Anyway

Turns out I’m one of those guys — the ones filling the comments on Facebook radio groups with “back in my day” stuff.

What Talk Radio Audiences Really Want (And Don’t Know It)

If what you’re doing isn’t generating enough interest or revenue, it might be time to try something else.

Why Local Radio Might Be Dead and Why That Isn’t a Bad Thing

The economics just don’t work anymore, even if you don’t factor in the crippling debt the big broadcasters have to pay just to stay alive.

How Far is News/Talk Radio From Trying a Completely AI-Generated Format?

The average person may not be able to tell the difference between a real person’s voice and a synthetic voice, and we know that there’s a large number of people who don’t care, as long as they hear things that confirm their opinions.

Breaking

Joe Davis, Former Salem Media COO, Dies at 82

"He was our guide, our anchor, and our greatest supporter. I am a better man and a better father because of his example."

Ernie Johnson Hopes His Retirement Doesn’t Mean the End of Inside the NBA

"I would hope that they could continue the show in some form. And there are plenty of great studio hosts out there who could do what I do."

Ben Stevens Elevated To Full Time Co-Host of “D-Fish & Decker” at 97.1 The Fan

"Stevens has been a rotating fill-in host since 97.1 The Fan launched in May."

Borrell Associates: Digital Advertising Will Reach 80% of Local Ad Spending by 2030

Borrell Associates projects that figure will climb considerably over the next four years as the industry undergoes what it describes as a "great reshuffling."