Perry Michael Simon

104 POSTS
Perry Michael Simon is a weekly news media columnist for Barrett Media. He previously served as VP and Editor/News-Talk-Sports/Podcast for AllAccess.com. Prior to joining the industry trade publication, Perry spent years in radio working as a Program Director and Operations Manager for KLSX and KLYY in Los Angeles and New Jersey 101.5 in Trenton. He can be found on X (formerly Twitter) @PMSimon.

Reviving the Radio Industry Requires Bold Ideas, Not Band-Aids

The collective brain power of the people remaining in the radio business can surely come up with ideas that would catch the public’s attention and make money, right?

HD Radio Still Sucks — And I Still Want It Anyway

Turns out I’m one of those guys — the ones filling the comments on Facebook radio groups with “back in my day” stuff.

What Talk Radio Audiences Really Want (And Don’t Know It)

If what you’re doing isn’t generating enough interest or revenue, it might be time to try something else.

Why Local Radio Might Be Dead and Why That Isn’t a Bad Thing

The economics just don’t work anymore, even if you don’t factor in the crippling debt the big broadcasters have to pay just to stay alive.

How Far is News/Talk Radio From Trying a Completely AI-Generated Format?

The average person may not be able to tell the difference between a real person’s voice and a synthetic voice, and we know that there’s a large number of people who don’t care, as long as they hear things that confirm their opinions.

Breaking

Cox Media Group Names Danny Bortnick VP of Local Revenue and Client Growth

"Danny is a results-driven revenue leader with a strong track record of building high-performing teams and driving revenue growth across multiple platforms."

FOX Nation to Present Documentary on UFC Freedom 250 White House Event

"We're excited to partner with UFC to bring our subscribers an exclusive look behind one of the most ambitious live sporting events ever produced."

Nielsen Audio Diary Ratings on Accreditation Hiatus with MRC

"Your day-to-day ability to transact on Nielsen currency remains completely unchanged, and this hiatus has no impact on our PPM services for Audio or TV."

2026 Barrett Media Audio Summit Presented by Point to Point Marketing Day 2 Recap

Day 2 of the 2026 Barrett Media Audio Summit Presented by Point...