Peter Thiele

177 POSTS
Peter Thiele is a weekly news/talk radio columnist for Barrett Media, and an experienced news/talk radio programmer. He currently serves as News/Talk Format Captain for Zimmer Communications. Prior to joining Zimmer, Peter held programming positions in New York City, San Francisco, Des Moines, Little Rock, Greenville, Hunstville, and Joplin. Peter has also worked as a host, account executive and producer in Minneapolis, and San Antonio. He can be found on Twitter at @PeterThiele.

News Talk Radio and the Art of the Reset

Columns Peter Thiele Peter Thiele -
I have been beachcombing the last couple of months and listening to a lot of news talk radio. I am hearing a lot of...

Edison Research Provides a Ray of Light for News Talk Radio

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As a subject discussed for seemingly decades, News Talk Radio stations need to reach younger generations as they age. There is no question that...

News Talk Radio Hosts Might Want to Consider Asking for a Pay Cut

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It’s no secret that most radio stations have seen a drop in revenue over the past couple of years. Market Managers, Program Directors and...

TV Partnerships: What Is Your Radio Station Really Getting?

Columns Peter Thiele Peter Thiele -
What are you getting from your radio station TV partnerships? Many News/Talk stations have a TV partner for weather and/or news. I have seen a...

Chick-fil-A Hates Radio

Columns Peter Thiele Peter Thiele -
What??? Yes, it is true. Chick-fil-A hates radio. If there was a company that has cashed in on earned media on talk radio, it...
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Breaking

Why Fox News’ Ratings Slump Isn’t the Warning Sign Everyone Thinks

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People are tired, man. And oftentimes, the most likely answer is the correct one.

FOX Sports Turned World Series Pregame Coverage Into a Championship Performance

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"In a broadcast where every detail mattered, FOX’s production staff delivered a performance worthy of the game's biggest stage."

Major League Baseball Has a Problem, and the NFL Is Only Part of It

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"Baseball can control whether there are baseball games to watch in 2027. If owners and players can't figure that out, they won't have to worry about the NFL stealing their audience."

Eutopia Credits Hard Work and New York Pride for SiriusXM Success

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“Once you can rock the mic in a state where you can hardly pronounce any of the towns, but you still connect with the people, you feel like you can make it anywhere, especially where you’re from."