Peter Thiele

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Peter Thiele is a weekly news/talk radio columnist for Barrett Media, and an experienced news/talk radio programmer. He currently serves as News/Talk Format Captain for Zimmer Communications. Prior to joining Zimmer, Peter held programming positions in New York City, San Francisco, Des Moines, Little Rock, Greenville, Hunstville, and Joplin. Peter has also worked as a host, account executive and producer in Minneapolis, and San Antonio. He can be found on Twitter at @PeterThiele.

The One Thing News/Talk Radio Must Get Right in 2026

There is no wiggle room. If your station or show is not delivering on its mission, there is no reason for listeners to stay.

How This News/Talk Radio PD Uses AI Every Day

It's like having staff writers

How Text Lines Can Help Your News/Talk Radio Show — And How They Can Ruin It

Don’t consider the text line to be an accurate representation of your station’s listeners. It isn’t.

What News/Talk Radio Stations Can Learn from Past Brokered Programming Scandals

Paid-for broadcasts are a reality. Here are some other things to keep in mind. Your company may be on top of this, but it is a good refresher.

Why Refilling the News/Talk Radio Listener Funnel Matters More Than Ever

There is a war for people’s attention. It’s a huge battle. It starts with making sure your station or show is focused on the right things.

Breaking

Jacques Doucet, Voice Of The Montreal Expos, Dies At 86

"He was certainly a giant, and his loss is immense."

FOX Sports Unveils College Football Broadcast Teams For 2026 Season

"FOX Sports looks to continue on the momentum from the FIFA World Cup was an exciting year of action beginning week one with the defending national champion Indiana Hoosiers."

Bob Stilson Retires From The Breeze Buffalo Mornings

"Stilson's exit marks another chapter closing for local Buffalo radio."

Family of 93 WIBC’s Matt Bair Releases Statement Following Unexpected Death

"His death was accidental, and we do believe at this time that alcohol was a contributing factor."