Peter Thiele

174 POSTS
Peter Thiele is a weekly news/talk radio columnist for Barrett Media, and an experienced news/talk radio programmer. He currently serves as News/Talk Format Captain for Zimmer Communications. Prior to joining Zimmer, Peter held programming positions in New York City, San Francisco, Des Moines, Little Rock, Greenville, Hunstville, and Joplin. Peter has also worked as a host, account executive and producer in Minneapolis, and San Antonio. He can be found on Twitter at @PeterThiele.

The Interview Rules Every News/Talk Radio Talent Must Follow

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"If you are hosting the show, you are the expert. You are the bartender making the drink. Looking at benchmarked guests, some are amazing, but most just suck"

The One Thing News/Talk Radio Must Get Right in 2026

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There is no wiggle room. If your station or show is not delivering on its mission, there is no reason for listeners to stay.

How This News/Talk Radio PD Uses AI Every Day

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It's like having staff writers

How Text Lines Can Help Your News/Talk Radio Show — And How They Can Ruin It

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Don’t consider the text line to be an accurate representation of your station’s listeners. It isn’t.

What News/Talk Radio Stations Can Learn from Past Brokered Programming Scandals

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Paid-for broadcasts are a reality. Here are some other things to keep in mind. Your company may be on top of this, but it is a good refresher.
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Breaking

Fox & Friends Hosts Light Empire State Building During Fox News 30th Anniversary Celebration

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"Fox continues to evolve, continues to get better, continues to respond to the audience. Every day we're thankful."

Dianna Russini Reportedly Hiring Crisis Publicist Ahead Of Potential Sports Media Return

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"Russini resigned from The Athletic in April amid controversy over her relationship with Patriots head coach Mike Vrabel."

Katie Zacharia, Former Fox News and Newsmax Commentator, Named White House Press Secretary

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Zacharia’s appointment continues Trump’s practice of choosing communicators with experience in conservative media and administration messaging.

Gracie Awards Open Nominations for 2027 Ceremony

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"We look forward to honoring the content that moved audiences in 2026 and continuing the Gracies’ long-standing investment in the people who will shape what comes next.”