Peter Thiele

163 POSTS
Peter Thiele is a weekly news/talk radio columnist for Barrett Media, and an experienced news/talk radio programmer. He currently serves as News/Talk Format Captain for Zimmer Communications. Prior to joining Zimmer, Peter held programming positions in New York City, San Francisco, Des Moines, Little Rock, Greenville, Hunstville, and Joplin. Peter has also worked as a host, account executive and producer in Minneapolis, and San Antonio. He can be found on Twitter at @PeterThiele.

Talk Radio Hosts Are Misusing Guests — And It’s Hurting Their Shows

Columns Peter Thiele Peter Thiele -
If you are using guests as an excuse not to show prep, you are failing your employer, your coworkers, and that person in the mirror.

How News/Talk Radio Can Take Lessons Learned at the Mall Food Court to Prosperity

Columns Peter Thiele Peter Thiele -
The food court is perhaps the only part of your local mall that is still doing great business in 2025.

After the Charlie Kirk Memorial, News/Talk Radio Hosts Need Answers to These 4 Questions

Columns Peter Thiele Peter Thiele -
Every successful host must have a unique wrinkle to stand out.

For News/Talk Radio, Charlie Kirk Assassination Is a Sobering Wake-Up Call

Columns Peter Thiele Peter Thiele -
My viewpoint has been sharpened by those who see things differently.

Why Soulless Digital Advertising Can’t Compete with a Strong Radio Endorsement

Columns Peter Thiele Peter Thiele -
Make every moment on your show essential — even the commercials.
1...8910...33Page 9 of 33

Breaking

Does the SiriusXM-Audacy Deal Actually Help SiriusXM?

Columns 0
Ultimately, I'm not criticizing SiriusXM for signing this deal. I just don't see the clear necessity behind it, at least not yet.

Tesla Guitarist Frank Hannon Talks Dickie Betts Legacy

Features 0
"If you look at his music, he's one of the greatest unique guitarists. "

ESPN’s First Take Has an Opening, Skip Bayless Is the Answer

Columns 0
"Proven chemistry is difficult to manufacture. ESPN already knows this pairing works. With another opening on First Take, the easiest decision may also be the smartest one."

Tony Reali Reflects on His Journey From ‘Around the Horn’ To Building the ‘Real Deal’

Features 0
"I use the term irresistible on this show. That’s the moments I’m chasing in this show. It’s the one you can’t resist when it shows up in your feed. You’ve seen it five times in that ten second clip, and you’re still unpacking some of the feelings behind it. That’s what success will look like for me building out a roster of shows bringing those feelings out in different ways."