Why Refilling the News/Talk Radio Listener Funnel Matters More Than Ever
There is a war for people’s attention. It’s a huge battle. It starts with making sure your station or show is focused on the right things.
For News/Talk Radio Hosts, Pop Culture Knowledge Is Just as Important as Political Policy
If there is a big cultural happening and you are totally unfamiliar with the person, that is a problem.
How to Keep Your News/Talk Radio Station Relevant During the Holidays
Part of the fun of news/talk radio is that we are at the center of informing our communities during important moments. Being prepared for anything is our mission. This includes compelling holiday programming.
Self-Care Isn’t Just a Buzzword: A Radio Pro’s Guide to Staying Sane
I used to roll my eyes when someone said the term “self-care.”
Why Personal Connections Between News/Talk Radio Leaders and Syndicated Hosts Still Matter
I probably receive 100 emails every day, and some brand managers get many more. Your email touting that you have common sense and want to talk politics is not enough.