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Promo Meeting: Take Me Backstage T-Shirts And A Risque Keychain

Jeff Lynn
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Promo Meeting: Take Me Backstage T-Shirts And A Risque Keychain

Take Me Backstage

Does your station have a tchotchke budget? Typically, I have seen it budgeted for, and then it is the first thing cut each year when sales get tight.

I worked for a company that routinely allowed me to budget for t-shirts, staff clothing, etc. Then in March they would delete the line and take it back.

Of course, the outcome was that I had to plan the entire year and buy everything in January. Why that was better I’m still not sure.

What is the most asked question at a remote or an appearance? Most of the time it is, “Do you have any t-shirts?” Listeners have been conditioned to ask for them and expect you to have them.

Most of the time I hear talent say something to the effect, “All they do with them is sleep or mow the lawn in them.” That’s where it’s up to you to add some value. Instead of just blindly handing things out, what if you create a value proposition for wearing them.

WQMX in Akron, OH has the Blossom Music Center, a fantastic outdoor venue carved into the middle of the Cuyahoga Valley National Forest. Each summer, they present several Country concerts.

WQMX uses a different color of WQMX Take Me Backstage T-shirt each season. Sales sells remotes to distribute the shirts, which are a must-have for Country fans. Then, they wear them to the shows at Blossom for a chance to be seen and taken backstage.

It creates a value proposition for the shirt and eliminates the problem of people wanting them but never wearing them. The other good thing is that the shirts can most likely be traded or liquidated through the cost of the remotes.

One of the best tchotchkes I ever had was when I was the promotion director for Rocker KGGO, Des Moines. Rocker is the key word to this one. It’s not for an AC station, and given the changing climate since I did it, it comes with a word of caution.

We purchased condom keychains similar to the ones pictured, with the message “If You’re Gonna Rock, Roll This On” and the station logo. Not surprisingly, we had to order a second run, and they were very popular.

Fifteen Seconds of Fame

Here’s an idea to tap into the popularity of TikTok, Instagram, and local influencers: Offer listeners their “Fifteen Seconds of Fame.” Encourage listeners to send or upload videos of themselves, something from their life, their pets, or anything PG-rated.

It will drive web and social media traffic and likely raise awareness to people beyond your cume.

Cinco De Mayo

Fill a big tub with mayonnaise and put plastic eggs in it, with slips of paper inside designating a prize. Contestants have to dig around in the gooey mess to retrieve the plastic eggs. It’s messy and fun. It makes a good Cinco De Mayo bar promotion. It’s best executed when every contestant has to go at the same time. Be sure to put down plastic.

Pay Your Bills

There is nothing ground-breaking here, but with concerns over inflation, egg prices, and groceries in general, it may be time to bring this back. There are many ways to execute this. The only caution is to not make listeners jump through hoops.

This really goes for any promotion. Make it easy and, when possible, on demand so that people can enter and win while navigating their busy lives. Please don’t make this or any other contest caller number nine.

Gone are the days when you could force listeners to do anything. You are far better off dragging them along than pushing them where you want them.

If you are doing a Pay Your Bills type promotion, I would love to hear how you execute it and highlight your station. Email me jeff@barrettmedia.com.

Use that same email to send me any of your station promotions, and you might get them featured in an upcoming Promo Meeting column.

Barrett Media produces daily content on the music, news, and sports media industries. To stay updated, sign up for our newsletters and get the latest information delivered straight to your inbox.

Ken Coleman is Focusing on the Next Generation of Leaders in New Podcast with Ramsey Solutions

Krystina Alarcon Carroll
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Ken Coleman is Focusing on the Next Generation of Leaders in New Podcast with Ramsey Solutions

He’s a master in the art of “peopling,” helped develop thousands into successful “suits,” and has one goal for you: “Get better. Move up. Lead well.” Ken Coleman has a new podcast with Ramsey Solutions, Front Row Seat, which pulls back the curtain, letting listeners ask some of your most pressing questions to top leaders.

“I want to remove that velvet rope and let people behind the scene and hang out with me,” Coleman said. “Because I’m blessed to sit and talk with some crazy talented and successful people.”

Working in media wasn’t always on the radar for Ken Coleman. But the idea of caring for people certainly was. He worked in politics and then in corporate leadership before taking the plunge with Dave Ramsey as co-host of The Ramsey Show at Ramsey Solutions.

“This idea of caring for people, and ‘what should you do with your life?’ There was just always a strong emphasis on that,” he said. “I always saw work through the lens of creation, not provision or contribution, not provision.”

The son of a pastor is a big believer in “connecting your heart to your work.” Inspired by his father’s hard work and dedication to their small parish, Coleman took the idea of caring for people, developed it outside of religious beliefs, and turned it into helping people “show [their] uniqueness and touch people in a unique way,” Coleman said. “That shaped my love of leaders because leaders have such a pivotal role in the workplace. And just this being in the workspace doing work for good.”

The Front Row Seat podcast from Ramsey Solutions is for emerging leaders in any field, looking to become better at taking charge and guiding their team. “This show is not a show for people who are just meandering through life. If you just are okay with average and just kind of you’re okay with life happening to you, you’re not going to enjoy this show,” Coleman quipped. 

“If you’re a person who wants to happen to life, and you got some hunger and you want to make your unique contribution. This is for people who want to live a life they can reminisce on, not live a life that they regret.”

The podcast focuses on three specific areas — getting better as a person, moving up in the office, and leading. “We do it in those three specific areas. All of the guests and the conversations that I create with the guest are designed to help you get better as a person. Because when I get better personally, I bring a better version of me to the office. The better version of me in the office sets me up to actually advance [and one day be a leader].”

Ken Coleman noted if your home life is a “dumpster fire,” that’s coming to work with you, too. You can’t lead when your home is in shambles. 

The three-time best-selling author claims his show style for Ramsey Solutions isn’t unique, but it is a format most haven’t seen in a while. “The show math is, Inside the Actors Studio, meets Masters Class, meets MTV Unplugged. From live audiences to Zoom interviews, Ken Coleman believes the show is about the consumer.

“I’m doing [this] not to use the audience as props, [but] because they actually are getting to learn alongside me and ask questions. They also represent a much larger audience, and I want to really promote the power of a question. Not just me asking it.”

While it’s important to always be improving yourself, Coleman made clear that not everyone can be a leader. Your ability to work hard and listen to every one of his podcasts does not mean you will be a great leader. You need to have talent. He gave two examples.

“My favorite sport growing up was basketball. I loved the game of basketball. I was decent, I could work harder than any other high schooler in America. And I could have logged more hours in the gym and I would have gotten better,” Coleman said. “The hard work would have made me better. But no amount of hard work would have made me a Division I basketball player for the simple reason: I didn’t have the talent.”

His second example, “I cannot become a Grammy, award-winning songwriter. No matter how hard I try to write songs. Why? Because I don’t have the tools. You cannot build a house without tools, right? Leadership is the same way. Leadership is a skill, just like singing is a skill, and playing a sport is a skill.”

Before the start of this podcast, Ken Coleman spoke with two of our country’s former leaders, Presidents Jimmy Carter and George W. Bush. Regardless of how you think of them politically, the ability to lead the American public, even for just one term, is an accomplishment. “I don’t care what somebody’s political status is, if you’re a former President of the United States you’re going to get respect from me. I was in a sense of awe in this way.”

“I’d done research, and found that (George W. Bush) had started becoming known for giving people nicknames as early as his college days at Yale,” Coleman continued. “I thought it was a fun question, so I teed him up on it, and I said, ‘Was that something that just came to you naturally, or was it intentional as a way of kind of connecting with people?’” 

Without missing a beat President Bush said, ‘Well slick,’ “And the crowd just started laughing, and he did his little George W. shoulder shake. But really, really such a gentleman and so was President Carter.”

Three of the most important attributes Ken Coleman sees in leaders are self-awareness, desire to lead, and someone who is always learning and growing. “We all have blind spots, but the leadership blind spots create so much tension and dysfunction in the office,” he said. “So I want to see a leader who’s self-aware.”

The second is the desire to lead. “A lot of people want the position for the esteem, and they want the paycheck, but they don’t actually want to lead people. In other words, you have to serve people. Your number one job as a leader is to help everybody else on your team win at their job. If you don’t have that mindset, you’re not gonna be a good leader.”

Lastly? “A good leader is someone who’s always learning and growing. They want to continue to set the pace, as it relates to getting better personally and professionally.”

For those looking to follow in the footsteps of the Ramsey Solutions host in leadership, media, or even politics, he suggests, “Make sure you have the talent. You’ve got to have that core skill set. Do you have the talent of discernment — the ability to read people? Do you love people? In this business, in my opinion, to be successful and not just successful, but to sustain it [you need to love people].”

This even means putting people before yourself. Showing up when you don’t feel good and no one else being the wise. Ken Coleman also wants you to ask a question to attain your own personal goals.

“What’s the desired result? If I use what I do best, that’s the talent piece to do work I love,” said Coleman. “That’s the passion I’ve just been talking about to create a result that matters deeply to me. That’s the key, the last piece of advice. What is the result that you want?”

Barrett Media produces daily content on the music, news, and sports media industries. To stay updated, sign up for our newsletters and get the latest information delivered straight to your inbox.

Lindsay Davenport is an ‘Ace’ For Tennis Channel

John Molori
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Lindsay Davenport is an ‘Ace’ For Tennis Channel

With spring knocking hard at the door, programming on Tennis Channel is heating up on multiple platforms. The network is currently airing exclusive U.S. coverage of the BNP Paribas Open, one of the sport’s most prestigious events. Main draw coverage began this week as the event got underway in Indian Wells, CA.

Tennis Channel’s primary television network has comprehensive coverage in Indian Wells with up to 12-hour live match blocks followed by all-night encore replays. The women’s singles final will take place Sunday, March 16, at 2:00 p.m. ET with the men’s singles on the same day at 5:00 p.m. ET.

Tennis Channel on-air talent for the event includes a Who’s Who of tennis legends including Martina Navratilova, Tracy Austin, Jim Courier, Andy Roddick, and Lindsay Davenport.

An International Tennis Hall of Famer, Davenport was ranked No. 1 in the world for 98 weeks and a year-end Number 1 four times, 1998, 2001, 2004, and 2005, during her illustrious playing career 1993-2010. She won three major singles titles, three major doubles championships, and a 1996 Olympic Gold Medal. She finished her pro career with a record of 753-194 in singles and 387-116 in doubles.

Davenport knows what it means to be at the top of the sport, and talks about the play of current American sensation Madison Keys. “To see the level of level of tennis she played in January, obviously she has put in a lot of hard work and taken a lot of time to really think about what kind of player she wanted to be. That’s the kind of stuff that a lot of people on the outside don’t see.”

Davenport knows what it is like to have that pressure to win at a relatively young age. She reflects on her first Grand Slam win in 1998 when she defeated Martina Hingis at the U.S. Open at age 22. “Honestly, in that era, 22 was considered quite old. I remember feeling a tremendous amount of relief for the first one.

“When you kind of carry that burden, some of it due to yourself and what you maybe hear from the media or other coaches, it can be pretty heavy.”

The BNP Paribas Open features three American women ranked in the top 5 – Keys, Coco Gauff, and Jessica Pegula. Davenport is excited to see them ply their wares in Indian Wells. “Three in the top 5 is amazing, but I still feel like they can even do more,” said Davenport.

“If you look at the players, their game styles, and where they’re at in their careers, I believe Coco at number 3 can go higher. I believe the same of Jess. We saw that at the U.S. Open. She kind of unlocked some stuff by getting past the quarters of a major for the first time and getting to her first final. I do think there’s more on the horizon. I like to look at the conditions in Indian Wells quite a bit. The courts typically play a little slower. The ball bounces a little higher, but it still travels through pretty quickly. It’s interesting.”

As a player and broadcaster, Davenport has always been known for her attention to detail. She elaborates on the weather and courts at Indian Wells and how they can affect individual play. “The difference between day and night in temperature can be at least 30 degrees or more.

“It’s very different if you have a second night match or if you play at 1:00 p.m. or 2:00 p.m. The players have to be able to adjust based on the basic weather patterns in a desert climate.

“The courts at Indian Wells favor players like Iga Swiatek or Gauff. They like a little more time and don’t like to be rushed. Players like Pegula, Aryna Sabalenka, and Keys like the tennis ball skidding into them. They feel like they can use court speed to overpower opponents.”

The Buzz Surrounding The Game

After some slow years mainly due to COVID, attendance at pro tennis tournaments has been on a steady rise. Davenport relates, “It’s been amazing the last few years seeing how the fans have responded to tennis being back. People are really excited to only to see tennis, but to get up close and personal with the players.

“Tennis has a great buzz around it right now. We were a little unsure what would happen obviously when you lose an era of great stars like Roger (Federer) and Rafa (Nadal) and Serena (Williams). There was a period of uncertainty, but the next generation has really done a great job of taking control of the sport and leading with great people as well as great players.”

One of these great players is Spain’s Carlos Alcaraz who is looking for his third straight win at Indian Wells. A three-peat would put him in some heady company as only Novak Djokovic and Roger Federer have accomplished that feat.

“What he has been able to do, how he is able to play, and the tension that he is able to handle is quite a testament to him and his personality,” says Davenport.

Alcaraz is the favorite in everyone’s mind based on his past play. He’s one of those players who can fill a stadium and has that “It” factor. The surface at Indian Wells gives him more time to set up his forehands and hit his drop shots. He’s my favorite to win the men. Swiatek is my favorite on the women’s side.”

Davenport elaborates on Swiatek and the emotional side of her current game. “Iga is just looking a little bit pressed out there. She’s fortunate that she’s coming into one of her favorite tournaments. A lot of times those kind of good emotions can flip the switch. The court is perfect for her, but mentally, that is the biggest challenge. Is she fresh? Is she confident? Does she believe going in that she can play her best tennis and win one?”

Always with great foresight and knowledge, Davenport says that teenage stars Mirra Andreeva on the women’s side and Learner Tien in the men’s bracket could be two young stars to watch now and throughout 2025. She knows a little bit about the challenges facing young players not only from her own career but also as a tennis mom to son Jagger Leach, an up and coming player in his own right.

“The tennis parent journey is obviously a tough one,” relates Davenport. “You could ask any of the parents out there. I think it’s more of a challenge when you know so much and you’re kind of watching your own child go through it. Luckily, my husband kind of balances it out.

“As parents, we’re just proud of who he is, and the reports we get back from other people about him. Obviously, he’s a 17-year-old boy. He has his moments. It’s hard for me to watch him. I don’t know why it’s getting harder as I’m getting older. I’m trying to get better at watching him.”

Davenport: An ‘Ace’ For Tennis Channel

Tennis fans have been watching the thoughtful and insightful Davenport on Tennis Channel since 2008. Her keen eye for the game, enthusiasm for current stars, and entertaining on-air style put her on that short list of truly must-see and must-listen-to tennis broadcasters. Her eloquence clearly emanates from her passion for the sport.

She offers, “I love tennis. I think my broadcasting career officially is now longer than my playing career. It’s been amazing to see how the game has changed. Trying to understand that has been the most challenging part – just wondering how today’s players are able to hit the shots they’re hitting. That’s the part that seems so crazy.

“I’ve been really lucky. I’ve loved every single facet of my life in the sport from the juniors to the pros. For me to be able to go back to the tournaments and see the matches and broadcast them still gives me a lot of enjoyment.”

Barrett Media produces daily content on the music, news, and sports media industries. To stay updated, sign up for our newsletters and get the latest information delivered straight to your inbox.

Cam Newton Production Company Extends With Blue Wire Podcasts

BSM Staff
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Cam Newton Production Company Extends With Blue Wire Podcasts

Former Carolina Panthers quarterback Cam Newton has signed an extension with Blue Wire Podcasts. His production company, Iconic Saga, announced an extension of its sponsorship, ad sales, and monetization partnership with the podcasting company.

While the financial terms of the deal were not disclosed, Newton’s podcasts, 4th and 1 with Cam Newton and Funky Friday, will continue for a second year on Blue Wire’s athlete-led podcasting platform.

Newton, who calls himself the largest YouTuber in NFL history, currently has nearly 1.6 million subscribers on his main YouTube channel, along with approximately 340,000 more on his secondary 4th & 1 with Cam Newton channel.

“Blue Wire is redefining YouTube video partnerships with a focus on long-term relationships,” said Newton via the Sports Business Journal. “Rather than approaching sponsorships as one-time transactional sales, we take a linear approach that centers on understanding the sponsor’s goals and aligning their brand with our tone and audience.” 

He added that Iconic Saga remains focused on securing title sponsors for Funky Friday, 4th & 1, and C1N.

Later this year, the former Panthers QB is set to open a new 27,000-square-foot creator studio in Atlanta. The massive facility, situated on two acres of land, will include production spaces, business offices, and serve as the headquarters for Newton’s NJC Ventures.

“We’re focused on Atlanta being the place where we can stand out,” said Blue Wire Podcasts CEO Kevin Jones. “We’re really strong business partners, so we’re excited to now have a tentpole place.”  

Previously, Blue Wire operated a content studio at the Wynn Las Vegas from 2021 to 2024. Since 2021, the company has generated a combined $42 million in revenue and equity investment.

Barrett Media produces daily content on the music, news, and sports media industries. To stay updated, sign up for our newsletters and get the latest information delivered straight to your inbox.

NBC News Names Tom Llamas to Succeed Lester Holt as ‘NBC Nightly News’ Anchor

BNM Staff
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NBC News Names Tom Llamas to Succeed Lester Holt as ‘NBC Nightly News’ Anchor

NBC News has announced the replacement for Lester Holt on NBC Nightly News. Tom Llamas will take over the seat later this year.

Llamas has spent 25 years in television news. He began his career at NBC News before rejoining the company in 2021 as a senior national correspondent. Between stints with the network, he served as a chief national affairs correspondent with ABC News and anchored weekend of editions of ABC World News Tonight.

Most recently, Tom Llamas has served as the host of Top Story on the network’s NBC News NOW streaming platform.

“Anchoring NBC Nightly News is a profound honor and one that carries tremendous responsibility. I look forward to working with the world-class journalists at Nightly News and Top Story to bring viewers the most important stories every night,” says Llamas. “Lester Holt is a great man and one of the most trusted broadcasters of our time. Just like Lester, I promise to be devoted to our viewers and dedicated to the truth.”

“Tom has the winning combination of journalistic excellence, passionate storytelling and unyielding integrity—all characteristics that have long been trademarks of NBC Nightly News,” said NBC News Executive Vice President of Programming Janelle Rodriguez. “Additionally, he’s been instrumental in growing NBC News NOW into the leading streaming news network, helping to introduce NBC News to a new generation of viewers.”

Tom Llamas will replace Lester Holt, who announced last week plans to depart the nightly newscast later this year after a decade leading the program. He will continue to work for the outlet in a full-time capacity on Dateline NBC.

Details on when Holt will give way to Llamas as the new nightly anchor have not been unveiled by the network. It has simply stated that Holt will leave the program “in early summer.”

Barrett Media produces daily content on the music, news, and sports media industries. To stay updated, sign up for our newsletters and get the latest information delivered straight to your inbox.

NFL Network: NFL Combine was Most-Watched Since 2017

BSM Staff
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NFL Network: NFL Combine was Most-Watched Since 2017

The NFL Network was at the center of the football world this past weekend as Indianapolis hosted the annual NFL Combine. According to the network, the 2025 NFL Scouting Combine was the most-watched combine on the NFL Network since 2017.

Over the four days of coverage, the public workout sessions totaled 5.1 million viewers on the NFL Network. A total of 329 participants took part in the event, with workouts divided by position across three days.

The weekend coverage particularly stood out on Saturday, as the broadcast featuring quarterbacks, wide receivers, and running backs averaged 484,000 viewers. That total marks the highest day-three viewership on record and represents a 21% increase from last year’s broadcast of the same session.

Sunday’s broadcast also delivered strong results for the NFL Network. The network reported that viewership was up 22% from last year, with the day’s coverage highlighting offensive linemen participating in the event.

Following a record-setting Super Bowl viewership between the Philadelphia Eagles and the Kansas City Chiefs, the NFL continues to generate increasing interest in offseason events. That momentum will carry into the NFL Draft, which will be held in Green Bay, WI, for the first time in history. The three-day event is set for April 24–26, though the NFL Network has yet to announce full details of its coverage.

The NFL Combine was first televised in 2004 after the launch of the NFL Network in November 2003. Since then, coverage has expanded from a series of one-hour recap programs to comprehensive broadcasts capturing every sprint, catch, jump, and interview imaginable.

Barrett Media produces daily content on the music, news, and sports media industries. To stay updated, sign up for our newsletters and get the latest information delivered straight to your inbox.

Vince Coglianese After Being Named Replacement for Dan Bongino: ‘Immense Honor’ to Host Same Timeslot as Rush Limbaugh

BNM Staff
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Vince Coglianese After Being Named Replacement for Dan Bongino: ‘Immense Honor’ to Host Same Timeslot as Rush Limbaugh

Yesterday, Westwood One named Vince Coglianese as the replacement for Dan Bongino in its national lineup. The new host couldn’t help but think of the path paved by Rush Limbaugh.

After the announcement was made public, Coglianese took to his afternoon show on 105.9 WMAL in Washington D.C. to share the news with his audience.

“I’ll be stepping in to host my program nationwide from 12 to 3 each day, to be heard on hundreds of radio stations all across the country in a time slot that has historic meaning. Historic meaning,” Coglianese reiterated. “Rush Limbaugh built that time slot … I am very cognizant, very, very cognizant of the immense honor it is to be able to speak in the middle of the day, between 12 and 3 PM Eastern to this audience nationwide.”

He later shared his thanks and admiration for the local listeners at WMAL, stating that his rise to national syndication wouldn’t have been possible without their support.

“The reason all of this can happen is because of the audience response. That’s the explanation for this. The reason that Westwood One, the syndicating company, has put their faith in me for this is because of you,” he said. “The audience response that we’ve had here on WMAL, the reason Dan is putting his faith in me for his podcast specifically, is because of the audience response.”

Vince Coglianese added that his familiarity with Bongino’s audience as a guest host ultimately was the deciding factor for the new Deputy Director of the FBI to make the selection.

“Dan was kind enough to both invite me to do this, to take the helm of the podcast, and additionally, generous enough to with me to share the data. He’s like, ‘Look, I just looked at the scoreboard. This is a very simple equation for me. I looked at the scoreboard, and there you were at the tippy top so you’re the right guy for this.'”

He concluded by reinforcing the extreme humility taking over the honor meant to him. The VINCE Show is set to begin on Monday, March 17th with more than 250 nationwide affiliates. Dan Bongino will host his final show on Friday, March 14th.

Barrett Media produces daily content on the music, news, and sports media industries. To stay updated, sign up for our newsletters and get the latest information delivered straight to your inbox.

Lotus Communications Debuts Caliente 105.1 In Fresno

BMM Staff
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Lotus Communications Debuts Caliente 105.1 In Fresno

Lotus Communications has flipped Active Rocker Rock 105.1 KKBZ Fresno to Latin Urban Caliente 105.1.

The move comes after nearly 20 years in the Rock format. Jorge Guillen has been named the PD for the new station.

A company media release states, “With its infectious beats and global appeal, Urbano has become one of the fastest growing and most influential music movements in the world. The Central Valley’s diverse and passionate music fans deserve a station that reflects their energy and cultural pride, and Caliente 105-1 is thrilled to deliver just that.”

Core artists will include Bad Bunny, Karol G, Rauw Alejandro, Fuerza Regida and Peso Pluma.

Rock 105.1 APD/PM Driver Ryan Oldfield has left the building as part of the move.

“We want to take this opportunity to thank everyone who was involved in the Active Rock format and was affected by this change. Many talented professionals contributed to making Rock 105-1 a great station, and we sincerely appreciate their hard work and dedication. We wish them all the best in their future endeavors.”

Barrett Media produces daily content on the music, news, and sports media industries. To stay updated, sign up for our newsletters and get the latest information delivered straight to your inbox.

Audacy Sells Radio.com Domain For Undisclosed Price

BMM Staff
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Audacy Sells Radio.com Domain For Undisclosed Price

Audacy has sold its Radio.com domain. Initially placed in auction in 2022, the auction ended this past March without a successful bid. The minimum bid had been set at $2.5 million.

The domain was obtained when it transferred to Entercom with the purchase of CBS radio stations in 2017. The site was initially used as the company’s primary host for its radio stations.

After an update to the company-wide mobile app in 2020, it was sidelined when Entercom rebranded as Audacy in 2021.

The purchaser or the price has not been revealed. A check today shows that the Radio.com domain is still forwarding to Audacy.com.

Radio.com was initially registered in 1996 by Internet Multicasting Service. Later that year, the platform and TV.com were sold to CNET Networks for $30,000.

In 2008, CBS completed the acquisition of CNET. Two years later, in 2010, the network introduced Radio.com, designed as a comprehensive streaming directory for all CBS stations.

Barrett Media produces daily content on the music, news, and sports media industries. To stay updated, sign up for our newsletters and get the latest information delivered straight to your inbox.

Buck Belue Moving to Weeknights, Adding Saturday Show on 680 The Fan

BSM Staff
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Buck Belue Moving to Weeknights, Adding Saturday Show on 680 The Fan

Buck Belue will be moving from his one-hour late-morning timeslot on 680 The Fan to a prime time weekday daypart spanning two hours from 6 to 8 p.m. EST as part of programming changes at the station. Set to take effect on Tuesday, March 11, the University of Georgia legend will bring his insights, perspectives and commentary to listeners on The Buck Belue Show every weeknight. Belue will also be on the air every Saturday with a new program that will include a rotating co-host who will vary based on the sports season.

“We are thrilled to offer our listeners more opportunities to enjoy Buck Belue’s expertise and passion for sports,” David Dickey, president of Dickey Broadcasting, said in a statement. “The new evening slot and the addition of Buck Belue Saturdays will provide even more in-depth coverage of the Braves, UGA, Falcons and more and lively discussions on the sports topics our audience loves.”

Belue first joined 680 The Fan in 2000 and has been a fixture within the programming lineup, initially pairing with current 97.5 The Fanatic morning host John Kincade. Throughout his time with the outlet, he has been the host of the solo show in the late mornings while also co-hosting early afternoons. The new two-hour weekday program will be replacing The Fan Rewind and an hour that has been occupied by ESPN Radio. Plans for what the station intends to do with the 10 a.m. EST hour have yet to be revealed by Dickey Broadcasting.

The company conveyed that the move of Belue’s programming is part of continued investment and expansion of the prime time lineup to bring more local and live sports talk shows for Atlanta sports fans. Dickey Broadcasting has been operating in Atlanta for the last 32 years and owns three radio stations in the locale. The station is in its first year under the leadership of Andy Roth, who was named the director of programming for the outlet this past September.

Barrett Media produces daily content on the music, news, and sports media industries. To stay updated, sign up for our newsletters and get the latest information delivered straight to your inbox.

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