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Merrill Reese: I Treat Every Broadcast Like Its Biggest of My Career

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Merrill Reese has been calling games for the Philadelphia Eagles since 1977, and he is in the midst of chronicling what could end up becoming a storybook season for the team. The Eagles are off to a 10-1 start, and many experts around the league surmise that the team could be a favorite to qualify, and ultimately win, Super Bowl LVIII in Las Vegas.

He recently participated in an interview with Richard Deitsch of The Athletic, during which the venerated radio play-by-play voice was asked if he feels he can still improve as a broadcaster.

Within his answer, he described a book he read about former New York Yankees outfielder Joe DiMaggio, which divulged that “The Yankee Clipper” would feel as nervous before every game as he did during his rookie season in 1936. He can relate to the mindset approaching every game as he prepares to take the air. In fact, he views the weekly matchup as the most important game he has ever done in his career.

“I feel that way about a preseason game or a Super Bowl,” Reese said. “During the summer, I will go through three or four games and jot down notes how I used this word too often or I didn’t pick something up the way I wanted to. I don’t think my voice has changed. My eyesight is very good. I feel great. I’m doing what I’d rather do than anything else in the world.”

Although he had several opportunities to take his talents to the national level, Merrill Reese conveyed that he feels he has been fairly compensated enough not to leave the locale. At the same time, he also understands the unique facets of a radio broadcast that render it compatible with and enjoyable to the listeners.

“I love the fact that radio broadcasting is painting a picture,” Merrill Reese said. “I think the television guys do a great job, but it’s a little bit of a different job where you are captioning the picture. As a radio broadcaster, you call almost every step and every yard line.”

Damon Bruce After KNBR Cuts: ‘Radio’s Over, It’s Dead’

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KNBR in San Francisco recently engaged in a round of layoffs that has affected the on-air lineup. Various on-air hosts from competitor 95.7 The Game addressed the staff cuts both during their programs and in social media posts. Damon Bruce formerly worked for the outlet and was let go as part of a lineup change earlier in the year. Since then, he has hosted his own independent programming distributed via digital platforms and took time to comment on what took place at KNBR, a station he used to work for as a producer.

“I don’t know if there’s a good time to lay anyone off, but just about to get into the month of December in-between the holidays is the biggest dickhead move any corporation can make,” Bruce said, “and you can see that these radio stations are owned by dickhead corporations.”

Bruce listed the employees and areas of the radio station that were affected by the move, including a producer and the outlet’s digital department. In fact, he chided the outlet for eliminating this facet of their coverage, referring to them as “morons” amid an era where digital content has been substantiated and inculcated within various sectors of the industry. For Brian Murphy, in particular, he just lost his morning partner of 18 years, something Bruce affirmed McCaffrey should be saluted for.

“Now I can speak from experience as someone who’s been laid off by a terrible corporation that I guarantee you what happened to Paul McCaffrey is the same thing that happened to me,” Bruce said. “A person who’s never listened to a show – not for a single day in their life – some accountant in another city somewhere just saw a number that they drew a red line through. Goodbye, Paul McCaffrey.”

Since the layoffs were announced, Bruce has reached out to McCaffrey and Santangelo and stated that he planned to put a call into Hammer. Moreover, he spoke with Murphy, who he surmises is going to take a few days to cool down before returning to the station.

A part of the layoffs that particularly bothered Bruce was the end of the 6 to 10 PM timeslot, which he used to host while at the outlet. Within his commentary, he conveyed that if KNBR had found a way to fairly compensate him, he would have remained in the timeslot for 35 to 40 years and been content with his role.

“I love an evening of taking calls and talking to fans and doing interviews and having an entire day of sports to look back on and an entire day of sports to preview,” Bruce said. “I love that timeslot, and it’s gone.”

Bruce is disappointed in the ramifications these layoffs have for the industry as a whole and expressed his concerns over finding the next generation of talent. He did acknowledge, however, that there are a variety of prospective talent hosting programming in the evenings and working to prove themselves. His concern in all of this is where young broadcasters will be able to broadcast on the air due to the elimination of evening and weekend programming.

“If all you’ve got on a radio dial is morning, middays and afternoon drive, those are usually always occupied by experienced people,” Bruce said. “How do you get experience? So we now live in a world where YouTube is going to matter more than ever before to not just up-and-coming broadcasters, but broadcasters that have been disregarded; broadcasters that have been laid off and people who want to do this.”

Within his YouTube segment, Bruce spoke directly to hosts in the San Francisco market from his experience and explained how a round of layoffs from five to eight years ago that let well-compensated professionals let go caused them to be replaced by young, inexperienced decision-makers. Because of the lack of experience and proficiency in the craft, he affirms that the new people in charge do not know what they are doing because they have not done it long enough and are simply focused on profitability and the bottom line.

“Radio’s over; it’s dead,” Bruce said. “And if anyone at 95.7 The Game is listening to me right now, if any remaining host at KNBR is listening to me right now, if any actual radio host is listening to me right now, I’m telling you you get your backup plan ready because that red line is coming for you. And it’s coming for you because there is middle-management corporate bloat that is part of the reason why these stations can’t figure it out.”

WFNC Morning Host Jeff ‘Goldy’ Goldberg Retires

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Jeff “Goldy” Goldberg has been a staple in the Fayetteville, NC market. However, after 18 years of hosting mornings at WFNC, Goldberg is calling it a career.

Goldberg signed off from Good Morning Fayetteville Friday morning.

“Since I announced my retirement a few weeks ago, the outpouring of love and the good wishes from not only my listeners here in Fayetteville, but my listeners in Washington D.C., has been overwhelming,” Goldberg told Fayetteville’s City View. “It has been a privilege and a joy to live out my dream for these last 45 years, and to have a second chapter like the one I’ve had here in Fayetteville exceeded my wildest dreams.”

Goldberg worked in both television and radio in Washington, D.C. before moving to the Cumulus-owned station in 2005.

“I am 80% excited and 20% nervous,” he surmised about his retirement.

Buck Sexton: Media Needs to Facilitate More Debates Like DeSantis/Newsom

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Fox News hosted a debate between Gov. Ron DeSantis (R-FL) and Gov. Gavin Newsom (D-CA) Thursday evening. The event was moderated by Sean Hannity. If Buck Sexton got his way, the made-for-TV event would be a regular occurrence.

While previewing the event on The Clay Travis and Buck Sexton Show, Sexton argued that he wants to see more debates and discussions with differing viewpoints more frequently on cable news.

“I want to see more high-level debate. That is my fundamental premise in American politics, in American media. We have gotten to a place now where no one has to defend their positions anymore,” Sexton said. “No one is really pushed and feels like people can say, ‘Oh, well, how do we change this?’ Well, you need to have people that feel that there’s a pressure from the public for them to have to actually stand up and do it.”

He continued by noting a seemingly bygone era of cable television that featured constant discussions and presentations of both sides of political topics.

“I’ve said this before: When I first got into media, I came from an era of watching things like Crossfire, Firing Line, and these different shows, and that’s gone now. You used to have a lot more — honestly used to have a lot more debate on Fox (News). High-level people from the Democrat side would go on Fox, and those were the clips that would go viral. I feel like no one debates anymore. I’m not saying this is going to change all that, but there may be follow-up to it. There may be. So, for me, this is what needs to start.”

Steve Wexler Named Interim CEO of Neuhoff Media

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After current CEO Mike Hulvey was tabbed as the new CEO and President of the Radio Advertising Bureau, Neuhoff Media has tabbed Steve Wexler to fill his shoes.

While Hulvey doesn’t officially take over at the RAB until April, Wexler will begin his role as interim CEO at Neuhoff in January, according to RadioInk.

“I am thrilled for Mike and am honored to serve as interim CEO for this legendary company and look forward to working with the talented, committed team at Neuhoff during this transition,” said Wexler.

Wexler comes to Neuhoff Media after 35 years in radio management. Most recently, Wexler served as the Market Manager and Vice President for Good Karma Brands in Milwaukee. After his resignation, Wexler remained in a leadership role with the company, working as a “leadership coach” inside the organization.

“We thank Mike for his many contributions during his more than 30 years as part of Neuhoff Media. Under his leadership, Mike has advanced the family mission of great local radio,” Neuhoff Media Trustees Julian Hickman and Makena Neuhoff said in a joint statement. “We wish Mike all the best in his new role at the RAB and are thrilled to welcome Steve Wexler as Interim CEO.”

Erica Farber Stepping Away as RAB CEO, Mike Hulvey Named Replacement

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After a 12-year run as President and CEO of the Radio Advertising Bureau (RAB), Erica Farber will depart the organization next year.

Farber will step aside on April 1st, 2024, and be replaced by current Neuhoff Media CEO Mike Hulvey. Despite her exit as President and CEO, Farber will remain involved in RAB’s Rising Through the Ranks leadership development training and the National Radio Talent System, according to RadioInk.

“We thank Erica for her leadership over the past decade in helping to shape an organization that meets the needs of broadcasters today as well as for the future of the audio industry,” said Connoisseur Media Founder and CEO and RAB Board Chair Jeff Warshaw. “She’s left an indelible imprint on the industry, and we can’t thank her enough for her commitment and passion to Radio. It’s been an honor and a privilege to work with her.”

Mike Hulvey joins the RAB as President and CEO with plenty of knowledge of the organization. Previously, he served as the Chair of the Board. He has also served as the President of the International Broadcasters Idea Bank and served on the NAB Board of Directors.

“I’m honored to take on this responsibility and lead the RAB. It’s a privilege to follow an amazing leader such as Erica Farber,” said Hulvey. “I look forward to celebrating her in the coming months while we begin working with our dedicated team and board of directors in support of the mission of the RAB.”

“Mike is an excellent selection with the relevant skills and expertise to lead the RAB. He has an impressive track record in corporate management and local radio expertise,” Warshaw added. “In addition, as a past chair of the RAB he has a clear understanding of the organization and what the broadcast industry requires from RAB. He has a tremendous passion for the industry which will serve us all well.”

Dave Portnoy Blasts YouTube, Announces Other Plans For Airing Surviving Barstool

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Barstool Sports founder and president Dave Portnoy isn’t bending the knee to YouTube.

On Thursday, Portnoy held an emergency press conference on his X account to let fans know that Surviving Barstool — a reality show produced by the company — was being pulled from YouTube. This stemmed from repeated strikes levied against the Barstool channel on the platform due to alleged broadcasting of violent threats.

In one of the Surviving Barstool episodes, Barstool host Kirk Minihane apparently threatened to blow up the house of another show competitor. Portnoy said he was given the option by YouTube to either take down the episodes and edit them to remove the questionable content or continue to receive strikes.

“I’m not changing the f–king episodes,” he said.

“This is Barstool, we’re doing it our f–king way,” Portnoy added. “F–k YouTube if they’re not smart enough to watch a reality show and realize what’s going on. Fine, whatever.”

Ultimately the decision was made to move the Surviving Barstool episodes that had already aired to the outlet’s streaming platform Barstool TV. Future episodes of the season plus the live finale will be available for fans to watch for $9.99.

“I think if you’ve watched it, you’ll admit that it’s worth the price,” Portnoy said. “We gotta make up the money we’re going to lose with all that shit.”

Survivng Barstool is about what you would imagine. It’s the Barstool Sports version of the CBS show Survivor. Contestants on the show are Barstool employees who compete for a $100,000 prize.

Portnoy, who bought back ownership of the outlet he founded and built from the ground up this summer, made it clear that if people thought he would jump when YouTube says jump they need to think again.

“The show is the f–king show, and I would rather eat my f–king insides and smash my d–k with a hammer than have to change the f–king show to make YouTube happy,” he said.

Several Barstool employees responded similarly to Portnoy, airing their displeasure with the situation.

95.7 The Game’s Bonta Hill, Joe Shasky and Matt Nahigian Address KNBR Cuts

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Bay Area sports station KNBR parted ways with several staffers this week including morning show co-host Paul McCaffrey. The departures took many in sports media by surprise, including 95.7 The Game morning host Bonta Hill.

Hill, who worked at KNBR on the Murph and Mac show, felt obligated to discuss McCaffrey’s exit on The Morning Roast on Thursday, offering his condolences.

“Whenever I worked with him on that morning show as a board op or producer, I always left with a smile on my face,” Hill said. “They made me laugh, they treated me right, they taught me the ropes. And when you have an 18-year run together, that is legendary. Legendary.”

“Morning radio, that’s what we grew up on, and he was a pioneer,” Bonta added.

Bonta Hill shared that Mac was one of his favorite people at the station, and that he did and continues to look up to him.

“I just feel bad, man. Christmas is around the corner, and people are losing their jobs,” Hill said. “You never want to see that. You never want to see that, but Paulie Mac, Murph, those guys are one of one. They are. They truly are man.”

“Murph and Mac is the combo in this market in terms of longevity, excellence, what they symbolized with that Giants run and how we gravitated towards them,” co-host Joe Shasky chipped in. “All of my sports radio love came through those guys’ love for each other. And you could feel it.”

95.7 The Game brand manager Matt Nahigian echoed the sentiments from Hill during a video commentary on X. He said despite the two stations being fierce competitors, there’s a mutual respect between leadership, talent and staff.

“I think it’s important to point out that the stations compete against each other hardcore,” Nahigian said. “We want to beat each other every month in the ratings and the whole bit. But all of us for the most part get along really well.”

“KNBR didn’t gloat and celebrate when we made changes in March, and we won’t do that either,” he added. “Onward and upward. Great run by Paulie Mac, Murph and Mac.”

Dan Le Batard: I Thought Pat McAfee Would Grow College GameDay, But That Hasn’t Happened

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Pat McAfee has checked all the boxes Disney and ESPN leadership had when the former NFL punter brought his daily sports talk show into the fray, but one area where it seems like the waters aren’t so smooth for McAfee is in his reception as an analyst on College GameDay.

GameDay viewers have not shied away from making their feelings known that they don’t like seeing McAfee on the show, and Dan Le Batard has found the criticism quite interesting.

On The Dan Le Batard Show with Stugotz on Thursday, Le Batard said he thought having Pat McAfee on GameDay would continue taking the show to the next level, but it turns out he was wrong in some respects.

“And so they get McAfee and they give him a new set of rules,” Le Batard said. “But I thought that would result in College GameDay getting bigger and better. More popular. I underestimated the allegiance that the viewer has to David Pollack.”

“I’m reading him and everyone around him saying he’s a good teammate, they all love him, they’re all getting along with him,” Le Batard added. “He is effusive, he is such a positive person. He is effusive in his praise for the people on that sat. But now the numbers are coming back, and this is something that McAfee couldn’t have expected.”

Executive producer Mike Ruiz chimed in saying that a contributing factor in the changing conditions at GameDay is due to the mass layoffs and non-renewals of more expensive talent over the last couple years. He said there was going to be a natural need to switch things up after cutting ties with the likes of Pollack, Tom Rinaldi, and Chris “The Bear” Fallica.

“The format of the show when you take someone like that, you’re changing it,” Ruiz said. “You’re changing the emotional stories that made you cry in advance of a Purdue/Ohio State game. All that stuff starts going away. And now it’s not just going away, some of that stuff is going to FOX.”

Dan Le Batard responded saying he wasn’t trying to blame Pat McAfee for Big Noon Kickoff closing the gap on GameDay and negative fan feedback. But all of a sudden now that FOX can tout its pregame show continuing to grow and be a successful alternative to ESPN’s product, the narrative shifts.

“I always say perception is not reality, but when all you have is perception and fudged numbers, FOX is saying, ‘We’ve caught College GameDay. We’ve caught one of the most popular shows in the history of sports television,'” Le Batard said.

The Road to Radio Stardom Has Changed For the Better

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The old adage in radio was to start in the smallest market you could get a job in and then keep working your way up the ladder and end up in the biggest market you could reach. However, that model, while still having a purpose, is in large part not as linear as it once was.

The era of social media, digital media, and work-from-anywhere has dramatically changed the way we view personalities.

For years, we assumed someone in a Top 5 market was obviously more talented than someone in market No. 25. While that is still likely true, in large part, it’s far from that black and white. Having worked in small markets like Woodward, Oklahoma, to then the No. 1 market, New York City, to now Kansas City, I can say there are incredibly talented broadcasters in markets well outside the Top 100, and there are some really mediocre broadcasters in the No. 1 market.

And with the way the world has shrunk, courtesy of technology, it doesn’t require one to necessarily make that leap to a market to simply increase a broadcaster’s exposure to then (hopefully) land that bigger and better job. 

Now, thanks to all the various social media platforms that broadcasters need to reside on, broadcasters can develop enormous followings and garner regional and national attention without having to “prove” themselves in a Top 5 or 10 market.

This is a win for broadcasters. None of this is about settling or resting on your laurels, but it means you can become a national personality from nearly any market in America today. It’s not just New York and Los Angeles. And the examples are all over the country. 

Clay Travis from Nashville. Dana Loesch from St. Louis. Steve Deace from Des Moines. I could continue with a list of really talented people, but you get the point.

Social media, for all its pitfalls, has allowed local and regional broadcasters to build larger followings beyond their cities and parlay those into larger opportunities. And they’re able to do it without living a NOMAD lifestyle.

That being said, that’s not judging anyone who wants to live it. I’ve made 3-4 major moves in the last 10-12 years. We all typically do it to some degree. New places bring new challenges and opportunities and larger markets typically bring larger paychecks. 

But the broader point is that we can be pickier on our next move if one even makes sense. That doesn’t mean that jumping five to ten market sizes isn’t the right move, it may be. But it no longer has to be, because you need the exposure in the larger market to keep working up the ladder to then land in a major market to make the most money possible.

Broadcasters can now generate revenue away from just their salaries and bonuses via exclusive online membership opportunities, digital footprints not connected to the radio station, influencer routes on social media and several other creative ways to create multiple revenue streams, which would be wise in the current climate, anyway.

Ultimately, the landscape in the radio industry is changing even faster than many of us realize on a day-to-day basis, and there are creative paths and advantages to today’s climate that can be taken advantage of, if personalities play their hand right.