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Jeff Passan Now Breaking News On Instagram After Noting Twitter Instability

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ESPN MLB reporter Jeff Passan has begun pushing some of his breaking news stories on his Instagram in addition to his Twitter account after noting the social media platform’s instability.

In a tweet on Saturday, November 12th, Passan shared that the Houston Astros and reliever Rafael Montero had agreed to a new contract, with details on his Instagram page. In a follow up message, Passan said “I have no idea if Twitter is going to be around today, tomorrow, next week, next year” and said he wanted fans to have a “break-glass-in-case-of-emergency-plan”, should the worst happen on Twitter.

Many accused Passan of grandstanding, and “virtue signaling” for “boycotting” a platform now owned by Elon Musk. There have been unsubstantiated reports of Twitter’s volatility under Musk’s ownership.

Last week, though, Passan continued posting breaking news to his Instagram account.

Passan appears to be the first ESPN news breaker to make a shift, however slight, to an alternate platform from Twitter.

Adam Schein Dishes On His Big Break, His Podcast, Chris Carlin, and More

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Between his work on SiriusXM Radio hosting Schein On Sports, hosting Time To Schein, That Other Pregame Show, and NFL Monday QB on CBS Sports Network, it’s hard to find one day a week where Adam Schein isn’t voicing his opinions or airing longform interviews on his podcast, The Adam Schein Podcast.

That being said, Schein brings a good mix of sports and entertainment whenever he is on-air. I got the chance to talk to Schein about the big breaks during his career, hosting TOPS every NFL Sunday for the last 10 years, how he feels his on-air personality has changed over his career if at all, and much more.

Hopefully you will find this feature as more of a boom than a bust if you remember Schein’s days hosting Loud Mouths with Chris Carlin on SNY from 2008-2015:

Barrett Sports Media: What would you consider your first big break in your career?

Adam Schein: I think there were a couple big ones in terms of turning points. Frankly, my first big break was when I was in college and the Program Director of the all-sports radio station, the now defunct WHEN, heard me doing a postgame show for Syracuse lacrosse on WAER — the best sports college radio station in the country — and contacted me through a friend from our radio station, Jim Lurch, who was interning for him and had me send him tapes. That led to me filling in spring of my senior year (1999) which led to my first job out of college. I started doing the afternoon drive show in 1999 for WHEN radio so that was a huge break.

Then, in 2001, I got an audition to do an overnight on WFAN when there was an opening for a Saturday overnight. I drove down from Syracuse to New York. It’s funny because Syracuse was in the Big East Tournament then. It’s actually the only time in my life where I rooted against Syracuse basketball. If Syracuse would have made the Big East final, I would have had all sorts of conflicts. I was doing a postgame show for Syracuse in addition to my daily show, so Syracuse thankfully lost and didn’t make it to the championship. I did an overnight in March of 2001 right before Selection Sunday and that went well and that led to a lot of opportunities.

During an internship I had in summer of 1997 where I met Steve Cohen and he left WFAN in 2004 to start NFL radio at Sirius. Steve likes to say I was his first draft pick, so that was a big break for me in terms of going from WFAN to Sirius and I’ve been at Sirius since Steve Cohen hired me in 2004. Those are three big turning points, I would say big breaks in my career.

BSM: What would you say is your defining moment as a broadcaster?

AS: The beauty for me is I always end every show by saying greatest show in the 18-year-history of Schein On Sports or I end Time To Schein by saying that’s a show. I really think that every show is a joy ride. Everytime, I have an audience responsibility to make that show the best show I’ve ever done and then frankly, make tomorrow’s show the best show we’ve ever done. There are obviously certain shows that are memorable.

The day that I was on SiriusXM on Schein on Sports when LeBron James signed back in Cleveland, penned that letter for Sports Illustrated, that was a great one. First time we ever did Time To Schein (August 17, 2015). That was a wonderful moment and a special show. I’ll never forget launching NFL Radio in 2004 with John Riggins, that was a really special day.

Being in New Orleans and Jackson Square, hosting NFL Monday QB for the Ravens-49ers Super Bowl 11 years ago now, that was incredible. Being with Phil Simms and Rich Gannon and Steve Beuerlein and Dan Marino, that was incredible. The first TOPS show we did on CBS Sports Network from the Super Bowl in Atlanta, that was a really special moment.

I always love the radio shows after you have first-time champions. The pure joy and jubilation. The Cubs finally winning the championship or listening to people cry after Cleveland finally won a championship or the Eagles winning the Super Bowl. Those would be some responses in terms of the most memorable shows I’ve ever done.

BSM: How much do you miss talking New York sports from your days at WFAN and SNY. Do you reminisce on that a little bit or do you identify more as a national sports broadcaster?

AS: When I did SNY and I did WFAN, I loved it. I loved every single second of it and that’s how I grew up and my passion for New York sports. But, I always had the thirst and the quest to go into bigger topics. The way the NFL is king now, talking about every topic and every game that matters on a football Monday or previewing the games on a football Friday. I love talking national sports and being like a Picasso and having that ability to paint and go in any different direction.

There’s nothing that’s forced or fake. I’ve always cared about national sports and national issues and watching random NBA games or college basketball games but the big picture topics and big picture issues, especially with the NFL and baseball, so I love it. I’ve always wanted to do it. When I had that opportunity to go “national” with SiriusXM and Steve Cohen in 2004, I jumped at that opportunity.

I’ve been at SiriusXM for 18 glorious years and been at CBS Sports for 11 years and we’ve been hosting Time To Schein since 2015. Frankly, I consider both places unbelievable places to work with great support staff and unbelievable producers and great management and great ambiance and just great cultures…I love it. I generally do.

I don’t miss daily New York sports at all. Obviously, there’s been opportunities in the past to go back and do things in local radio. I genuinely love having that national platform. 

BSM: How have you seen That Other Pregame Show evolve from when you started that show to now?

AS: I think everybody knows the power of the show. Everyone knows CBS Sports Network. I think that the creativity, we have an unbelievable staff in terms of our wonderful producer, Deb Gelman. Being with Kyle Long on an NFL Sunday or pregame show is an absolute treat. He is such a wonderful addition to the show. Thomas Davis has added incredible juice, Jonathan Jones is superb, and obviously Amy Trask is outstanding, has been with us since Day 1. The remote reports with all of the NFL on CBS game analysts and The NFL Today guys look forward to coming over. Really great segments with Coach Cowher and Boomer and my guy Phil Simms and Nate and there’s just great chemistry and a fun quotient and unpredictability and it’s really just a joy to do that show every single Sunday.

Being the host on an NFL pregame show and having the power and the backing of CBS Sports and the NFL on CBS, it’s really just a wonderful, wonderful seat to sit in a great show. The chemistry that we have with everybody on and off air is just incredible.

BSM: In your roles as the TOPS host and the NFL Monday QB host, how much do you enjoy helping former players start that next chapter as broadcasters and do you take on a mentorship role for them when you first start working with them?

AS: That’s one of the things I pride myself on. When you do a daily show or radio show, it’s about you, it’s about me. When you are a host, it’s about the team and I’m a big believer in maximizing my analysts and what makes them tick. When I tee up a topic with an opinion in it, it’s not self-serving, it’s to make them better so they can take the ball and run with it. I know they’ll have a great opinion on Justin Fields, whether it’s positive or negative or whatever it turns out to be. I love sitting down with Kyle Long or sitting down with Thomas Davis and finding out what makes them tick. Jonathan Jones has been such a great addition to our coverage and our team on our different shows.

I love that it’s fun, you get to know everybody and what makes them go and their strengths and I love being the maestro and the quarterback and being the team leader. I pride myself in that, putting these guys in no pun intended, a position to shine. When they get props and accolades and they are rocking and rolling, it’s such an amazing feeling as a host, as a co-worker, and a friend, and I absolutely love it.

BSM: When did you decide you wanted to host your own podcast and how have you enjoyed doing them?

AS: I am obsessed with the podcast. The origin of the podcast was when we were negotiating our last deal and they were talking to me about different value and different things and it was alright, let’s do a podcast. That sounds great. We were doing it and it was going well and it was only during football season. Now, I’m just obsessed with it.

I always wanted to do interviews on TV. I love doing interviews. When I was working for SNY, I used to do player interviews for the Jets on a weekly offseason show and in-season show, Jets Nation. I love the longer form interview and diving deep into people that I like and that I think are excellent in their industry whether it’s athletes or broadcasters or actors who are sports fans.

I’m different. You’re listening to the radio five days a week, you watch me on television 5 days a week, 6 days during the football season. The podcast has to be different because you’re already consuming Adam Schein on radio and on television. The interview was a great way to deep dive. It’s not X’s and O’s based. The intros are different and they are a lot of fun and it’s not hitting people over the head like I do on radio with a sizzling, piping hot sports monologue and then on radio, it’s take, take, take.

I talk a lot of personal life and my kids and my wife and coaching my kids’ sports and watching them grow up and going out for dinner and our daily fantasy league and texts from my dad, which is a fun segment because people ask me where I get my personality from. It’s clearly from my father.

I love doing it. I love our producer, Bob Stew, who is our radio producer. He’s with me, I’ll put him on-air with me, he’s great at that in terms of piggybacking on the podcast off of different things I’ll be talking about. We started doing it 2 years ago every week not just during football season. We made the switch to doing all sports on it as opposed to just football. I’m really excited about the future of it.

I have great support from SiriusXM and from the podcast department at SiriusXM and now with the merger with Pandora and Stitcher, it’s just natural, I love it. To be able to have a podcast in-addition to the radio and TV show, it’s honestly a dream. Like the Mike Greenberg interview we did, I couldn’t do that or wouldn’t do that on radio or TV. The Ralph Macchio interview I did, the Colin Hanks interview I did talking to him about sports. I love how you can dive deep in a different fashion and it’s very different from the radio show and the TV show, which is why I think it really has translated and why it resonates.

BSM: What do you remember most about working with Chris Carlin on Loud Mouths on SNY?

AS: I loved working with Carlin. We had great chemistry. We had a ton of fun doing that show every weekday from March 2008 thru July 2015. Carlin and I still are friends. There was a natural chemistry we started, we didn’t have to work on that. He’s such a great guy. We might not have the same takes in sports, but we see what a TV and radio show should look like. We had an unbelievable producer, Will Folger, who is now at the MLB Network.

Our boss, Brad Como, who hired me was one of the producers at I,Max, Max Kellerman’s show, and he brought me to satellite. Brad was at ESPN with Around The Horn and PTI, so he knew what a debate show should look like. We had an unbelievable run there.

Our associate producer, Alison Cohen, she came with me to CBS and she was my producer on Time To Schein. She’s now the coordinating producer for all the daily shows on CBS Sports Network.

I love Carlin, we had so much fun. I mean great memories screaming at each other about Brian Cashman and the Yankees and the Jets. It was a lot of fun and great people that we worked with on our crew and with Brad and everybody involved at SNY. That was a lot of fun to do everyday for a long time.

BSM: Do you feel you are the same broadcaster from when you started your career to now? What been the evolution of Adam Schein, the on-air personality?

AS: I think that in terms of preparation, in terms of knowing what works, how to do it, how to evolve. I’m comfortable in a good way, not resting on laurels, but I don’t stress the structure. It’s an awesome agita because you’re only as good as your next show and then the preparation and then what tomorrow’s show going to look like? That’s how I view my nights as awesome agita.

In terms of confidence with my great team, Bob Stew an incredible producer for radio, my guy Malcolm Coleman with Alison Cohen on Time To Schein, the podcast, everyone I work with on Monday QB and TOPS, being around great people is a part of it. I think there’s a calm going into it because you know the preparation is there, the fun quotient is off the charts. In a lot of ways, that kind of stuff has never changed.

 I’ve always been about preparation, fun on the air, fun off the air. I just think it’s confidence with experience. That’s probably the best way to phrase it.

Miami Marlins Continue Broadcast Changes, Drop J.P. Arencibia

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After announcing last week that Miami Marlins play-by-play announcer Glenn Geffner wouldn’t return to the booth next year, the club continues to make changes. J.P. Arencibia won’t return as an analyst for the club in 2023.

According to Barry Jackson of the Miami Herald, Arencibia was informed he will no longer work on either the team’s television or radio broadcasts next season. The former big league catcher worked the club’s opening road series and more than 60 games for Bally Sports Florida. It was his first season as a television analyst. According to Jackson, the reason for Arencibia’s departure is “unclear”, adding a reason “was not offered”.

The club will continue to use a rotation of analysts in 2023, with Jeff Nelson, Gaby Sanchez, Rod Allen, and Tommy Hutton working in the booth.

Arencibia was brought on for the 2022 season after the Marlins dropped former Rookie of the Year Todd Hollandsworth from the clubs televisions broadcasts after the previous season concluded.

Shan and RJ Question If Tony Romo Is Purposely Using Innuendos

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NFL on CBS lead analyst Tony Romo has long been revered for his ability to call out plays before they happen. Shan and RJ on 105.3 The Fan believe Romo should be revered for his ability to slip in sexual innuendos into the broadcast, and then questioned whether it was intentional.

After playing a clip of Romo saying fans of Cowboys running back Tony Pollard can’t deny that “size matters” the show wondered if Romo was making sexual innuendos on purpose.

“Is he smiling on the inside? I don’t know what kind of dude he is,” Shan Shariff said.

“Dude, yes. You can’t say ‘size matters’ and not giggle a little,” RJ Choppy said.

The show continued by playing a clip of Romo saying a running back “squirts through the hole”.

“I don’t think he’s trying with that one,” Shan stated.

“There are certain words you should just try to avoid,” new show member Bobby Belt added. “Squirt is one of them. A few weeks back, I was on with Reggie (Adetula) and he was describing the Bears uniforms — their orange uniforms — and he said they’re creamy. As soon as he said it, I just thought ‘That’s a word you shouldn’t use’. He said he meant creamsicle, but there are just words you shouldn’t use, and I think Romo should add ‘squirts’ to that list.”

Later in the broadcast, Jim Nantz asked Romo if Pollard “can handle that heavy load”, which Romo replied “I think he can handle that heavy load, Jim, just like you”.

After audible gasps and laughs, Shariff, Choppy, and Belt was certain it was purposeful.

Bill Simmons: Bob Iger Return Comes After Being Rebuffed As Potential Suns Owner

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Bob Iger made his return to Disney as the company’s CEO in a shocking announcement Sunday night. The Ringer’s Bill Simmons believes it’s not a coincidence Iger has returned to replace Bob Chapek after being told he wouldn’t be part of a new ownership group of the Phoenix Suns.

“I think one of the things that’s been interesting about him the last couple of years is we always heard his name floated around for different things…Would he be involved with the Phoenix Suns? That seemed to be the latest thing,” Simmons said on The Bill Simmons Podcast. “‘Oh, Iger’s got a group.’ I know — and maybe I’m reporting this — Robert Sarver, the Suns owner, said flat-out ‘I’m not selling to Iger or a group that includes Iger’ because he blamed Disney for the ESPN story that took down Sarver and led to him selling the team.

“I think once Iger realized he didn’t have a chance with the Suns, maybe that heated up the Disney thing.”

Simmons equated the return of Iger to that of an NFL quarterback he’s quite familiar with.

“There’s some Tom Brady elements to this,” Simmons said. “He leaves his dream job. Didn’t want to stay too long. He’s very wary of anyone who loves the Disney history and has read all the books. He was the guy Michael Eisner just refused to turn Disney over to for years and years, and Iger was very worried about not being that guy and stay too long, but he also wanted new challenges.”

Simmons began his podcast by calling the news one of the more seismic he’s seen.

“One of the biggest Hollywood stories of the past — I would say — eight to ten years happened tonight,” Bill Simmons said. “Bob Iger, who retired from Disney triumphantly, wrote a book, rode off into the sunset, named this handpicked successor — Bob Chapek — and a couple of years later reveals he’s returning as the CEO of Disney.”

Iger was the CEO at Disney from 2005-2020. Simmons worked at Disney-owned ESPN from 2001-2015.

Rebecca Lobo Signs Extension With ESPN

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ESPN and Rebecca Lobo have signed an extension to keep the women’s basketball legend with the network.

Lobo joined ESPN in 2004 as a WNBA and women’s college basketball analyst. She has served as the analyst for the network’s coverage of the NCAA Women’s Basketball Tournament and the National Championship Game.

“I am thrilled to continue doing what I love, calling women’s basketball games,” said Lobo. “It is an honor to be a part of the soundtrack for the games played by these incredible female athletes.”

Lobo had a storied career at UConn before winning an Olympic Gold Medal. She was inducted into the Naismith Memorial Basketball Hall of Fame in 2017.

“Rebecca is one of the best in the business. She excels on both game coverage and studio coverage,” said Patricia Lowry, ESPN Vice President, Production. “Her knowledge, history, and passion for the game and its growth continue to make us better.  She is a true asset and a highly valued member of our team.”

ESPN Reaches Extension To Remain Home of Nathan’s Hot Dog Eating Contest

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ESPN and the International Federation of Competitive Eating have agreed to a deal that will see the network remain the home of the Nathan’s Famous Hot Dog Eating Contest on the 4th of July.

The Major League Eating contest has aired on the network since 2004. The new contract will see the event take place on ESPN through the 2029 event.

“You can’t beat the spectacle that is the Nathan’s Famous Hot Dog Eating Contest,” said ESPN Director of Programming & Acquisitions John Suchenski. “It’s a sports calendar and Fourth of July staple, one of those classic, timeless events we know fans look forward to every year. It has had memorable moments over the years, and we’re ecstatic that many more will be on our platforms for the foreseeable future.”

The event has risen to prominence during its tenure with the Disney-owned network, seeing the rivalry between Takeru Kobayashi and Joey Chestnut grow into one of national prominence. The rivalry even sparked an ESPN documentary on the subject. Chestnut has grown into an American celebrity for his performance during the contest, winning his 15th mustard-yellow belt in 2022.

“We’re thrilled to extend our agreement with ESPN and ensure that viewers will continue to join in this great July Fourth tradition. ESPN is a fantastic broadcast partner and they capture the spirit of the event perfectly.”

Fox News Dominates Election Day Coverage

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November 8th was Election Day, as the country decided who held control of Congress in this midterm session, and Fox News signaled it still controls cable news viewership.

Results from early and same-day voting indicated, much to the surprise of news outlets and observers, that Democrats would likely retain power in the U.S. Senate. This was confirmed as close races in Arizona and Nevada were decided in the Democratic Party’s favor; also confirmed, the GOP earned a majority in the House of Representatives, albeit by a slimmer margin than expected. For Joe Biden, it marked one of the best midterm election results for a sitting President’s political party in U.S. history.

Of course, all major cable news outlets experienced a lift from election coverage. Fox News Channel dominated the TV landscape (including broadcast networks) averaging 7.42 million viewers in prime time (8:00-11:00 PM ET), according to Nielsen Media Research. Although less than half of FNC’s draw, MSNBC (3.21 million) was runner-up among cable in total viewers followed by CNN (2.61 million).

The race for the U.S. Senate seat in Pennsylvania was one of the high-profile contests to watch. At about shortly after the 1:00 AM ET hour, it was called for Democratic incumbent John Fetterman, defeating Republican challenger and former daytime talk show host Dr. Mehmet Oz. The cable news rankings in total audience remained the same: FNC (2.64 million), MSNBC (1.94 million) and CNN (1.25 million).

Fox Business Network’s simulcast of FNC midterm election news delivered 629,000 viewers. Meanwhile, Newsmax averaged 572,000 and NewsNation posted 93,000.

During the 9:00 PM ET hour on Saturday, Nov. 12, it was reported that Sen. Catherine Cortez Masto held onto her seat in Nevada after defeating Republican Adam Laxalt, clinching the Democrats’ control of the Senate regardless of the results of the upcoming December runoff election in Georgia. MSNBC (1.68 million) edged past CNN (1.53 million) within the hour. FNC opted for regular programming; its “Unfiltered with Dan Bonigno” drew 1.29 million.

On the broadcast side back on Nov. 8, ABC led with 3.31 million viewers, with NBC (3.11 million) close behind and CBS in third (2.56 million). In their regular 11:35 PM hour, CBS aired a live edition of Late Show with Stephen Colbert (at a below-average 1.88 million total viewers) and ABC televised an original edition of “Jimmy Kimmel” (guest Bill Maher; delivered 1.56 million — near its normal levels). NBC preempted The Tonight Show for additional news coverage.

Univision (1.29 million viewers from 9-11 p.m. on Nov. 8) led all Spanish-language outlets, and more than doubled Telemundo (601,000) in the same two-hour period.

The 2022 midterm elections drew a combined total viewership of 23 million from the eight major networks (ABC, NBC, CBS, Fox News plus FBN simulcast, MSNBC, CNN, Univision and Telemundo). This marked a 33 percent decline from those same networks for the 2018 midterms (34.2 million), although that was in the midst of the chaotic Trump White House era which then heightened interest for all news outlets.

Figures for 2022 somewhat harken back to those from 2014. ABC, CBS and NBC then each only devoted the 10 p.m. ET hour to the midterms. Combined with FNC, CNN and MSNBC, the six outlets posted 22.9 million viewers.

Cable news averages for November 7-13, 2022:

Total Day (Nov. 7-13 @ 6 a.m.-5:59 a.m.)

  • Fox News Channel: 1.911 million viewers; 223,000 adults 25-54
  • MSNBC: 0.986 million viewers; 146,000 adults 25-54
  • CNN: 0.767 million viewers; 201,000 adults 25-54
  • The Weather Channel: 0.166 million viewers; 36,000 adults 25-54
  • Newsmax: 0.162 million viewers; 21,000 adults 25-54
  • HLN: 0.156 million viewers; 38,000 adults 25-54
  • Fox Business Network: 0.144 million viewers; 22,000 adults 25-54
  • CNBC: 0.123 million viewers; 29,000 adults 25-54

Prime Time (Nov. 7-12 @ 8-11 p.m.; Nov. 13 @ 7-11 p.m.)

  • Fox News Channel: 3.243 million viewers; 597,000 adults 25-54
  • MSNBC: 1.702 million viewers; 274,000 adults 25-54
  • CNN: 1.219 million viewers; 368,000 adults 25-54
  • Newsmax: 0.269 million viewers; 39,000 adults 25-54
  • The Weather Channel: 0.183 million viewers; 38,000 adults 25-54
  • HLN: 0.169 million viewers; 40,000 adults 25-54
  • CNBC: 0.157 million viewers; 49,000 adults 25-54
  • Fox Business Network: 0.136 million viewers; 43,000 adults 25-54
  • NewsNation: 0.076 million viewers; 14,000 adults 25-54

Top 10 most-watched cable news programs (and the top programs of other outlets with their respective associated ranks) in total viewers:

1. FNC Democracy 22 Election (FOXNC, Tue. 11/8/2022 9:00 PM, 60 min.) 7.805 million viewers

2. FNC Democracy 22 Election (FOXNC, Tue. 11/8/2022 8:00 PM, 60 min.) 7.274 million viewers

3. FNC Democracy 22 Election (FOXNC, Tue. 11/8/2022 10:00 PM, 60 min.) 7.186 million viewers

4. FNC Democracy 22 Election (FOXNC, Tue. 11/8/2022 7:00 PM, 60 min.) 5.826 million viewers

5. FNC Democracy 22 Election (FOXNC, Tue. 11/8/2022 11:00 PM, 60 min.) 5.745 million viewers

6. The Five (FOXNC, Tue. 11/8/2022 5:00 PM, 60 min.) 4.827 million viewers

7. FNC Democracy 22 Election (FOXNC, Tue. 11/8/2022 6:00 PM, 60 min.) 4.521 million viewers

8. Tucker Carlson Tonight (FOXNC, Wed. 11/9/2022 8:00 PM, 60 min.) 4.428 million viewers

9. The Five (FOXNC, Wed. 11/9/2022 5:09 PM, 51 min.) 4.340 million viewers

10. The Five (FOXNC, Mon. 11/7/2022 5:00 PM, 60 min.) 4.071 million viewers

20. Decision 2022 “Midterms Results and Analysis” (MSNBC, Tue. 11/8/2022 10:00 PM, 60 min.) 3.435 million viewers

36. Election Night In America “Midterm 2022” (CNN, Tue. 11/8/2022 9:00 PM, 60 min.) 2.683 million viewers

262. Real Time With Bill Maher “Episode 619” (HBO, Fri. 11/11/2022 10:00 PM, 56 min.) 0.828 million viewers

322. FNC Simulcast: Election (FBN, Tue. 11/8/2022 10:00 PM, 60 min.) 0.681 million viewers

385. America’s Morning Headquarters (TWC, Thu. 11/10/2022 8:00 AM, 60 min.) 0.535 million viewers

401. The Daily Show (CMDY, Mon. 11/7/2022 11:00 PM, 30 min.) 0.478 million viewers

413. Last Week Tonight (HBO, Sun. 11/13/2022 11:06 PM, 34 min.) 0.455 million viewers

488. Fast Money Halftime Report (CNBC, Fri. 11/11/2022 12:00 PM, 60 min.) 0.306 million viewers

490. Forensic Files “Hundreds of Reasons” (HLN, Fri. 11/11/2022 11:30 PM, 30 min.) 0.303 million viewers

767. Cuomo (NWSN, Wed. 11/9/2022 8:00 PM, 60 min.) 0.163 million viewers

Top 10 cable news programs (and the top  programs of other outlets with their respective associated ranks) among adults 25-54:

1. FNC Democracy 22 Election (FOXNC, Tue. 11/8/2022 9:00 PM, 60 min.) 1.978 million adults 25-54

2. FNC Democracy 22 Election (FOXNC, Tue. 11/8/2022 10:00 PM, 60 min.) 1.879 million adults 25-54

3. FNC Democracy 22 Election (FOXNC, Tue. 11/8/2022 8:00 PM, 60 min.) 1.781 million adults 25-54

4. FNC Democracy 22 Election (FOXNC, Tue. 11/8/2022 11:00 PM, 60 min.) 1.497 million adults 25-54

5. FNC Democracy 22 Election (FOXNC, Tue. 11/8/2022 7:00 PM, 60 min.) 1.285 million adults 25-54

6. Election Night In America “Midterm 2022” (CNN, Tue. 11/8/2022 9:00 PM, 60 min.) 1.120 million adults 25-54

7. Election Night In America “Midterm 2022” (CNN, Tue. 11/8/2022 10:00 PM, 60 min.) 1.097 million adults 25-54

8. FNC Democracy 22 Election (FOXNC, Tue. 11/8/2022 12:00 AM, 60 min.) 1.054 million adults 25-54

9. Election Night In America “Midterm 2022” (CNN, Tue. 11/8/2022 8:00 PM, 60 min.) 0.960 million adults 25-54

10. FNC Democracy 22 Election (FOXNC, Tue. 11/8/2022 6:00 PM, 60 min.) 0.876 million adults 25-54

13. Decision 2022 “Midterms Results and Analysis” (MSNBC, Tue. 11/8/2022 10:00 PM, 60 min.) 0.811 million adults 25-54

120. FNC Simulcast: Election (FBN, Tue. 11/8/2022 10:00 PM, 60 min.) 0.279 million adults 25-54

210. The Daily Show (CMDY, Mon. 11/7/2022 11:00 PM, 30 min.) 0.186 million adults 25-54

279. Last Week Tonight (HBO, Sun. 11/13/2022 11:06 PM, 34 min.) 0.139 million adults 25-54

308. America’s Morning Headquarters (TWC, Thu. 11/10/2022 8:00 AM, 60 min.) 0.127 million adults 25-54

319. Real Time With Bill Maher “Episode 619” (HBO, Fri. 11/11/2022 10:00 PM, 56 min.) 0.124 million adults 25-54

325. Forensic Files “One For The Road” (HLN, late Thu. 11/10/2022 1:00 AM, 30 min.) 0.121 million adults 25-54

420. Shark Tank “Shark Tank 1303” (CNBC, Sun. 11/13/2022 10:00 PM, 60 min.) 0.085 million adults 25-54

735. Newsnation: Rush Hour (NWSN, Mon. 11/7/2022 5:00 PM, 60 min.) 0.035 million adults 25-54

Source: Live+Same Day data, Nielsen Media Research

Barrett Media is Making Changes To Better Serve Our Sports and News Media Readers

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When I launched this website all I wanted to do was share news, insight and stories about broadcasters and brands. My love, passion and respect for this business is strong, and I know many of you reading this feel similar. I spent two great decades in radio watching how little attention was paid to those who played a big part in their audiences lives. The occasional clickbait story and contract drama would find their way into the newspapers but rarely did you learn about the twists and turns of a broadcaster’s career, their approach to content or the tactics and strategies needed to succeed in the industry. When personal reasons led me home to NY in 2015, I decided I was going to try my best to change that.

Since launching this brand, we’ve done a good job informing and entertaining media industry professionals, while also helping consulting clients and advertising partners improve their businesses. We’ve earned respect from the industry’s top stars, programming minds and mainstream media outlets, growing traffic from 50K per month to 500K and monthly social impressions from a few thousand to a few million. Along the way we’ve added conferences, rankings, podcasts, a member directory, and as I’ve said before, this is the best and most important work I’ve ever done, and I’m not interested in doing anything else.

If I’ve learned anything over seven years of operating a digital content company it’s that you need skill, strategy, passion, differentiating content, and good people to create impact. You also need luck, support, curiosity and an understanding of when to double down, cut bait or pivot. It’s why I added Stephanie Eads as our Director of Sales and hired additional editors, columnists and features reporters earlier this year. To run a brand like ours properly, time and investment are needed. We’ve consistently grown and continue to invest in our future, and it’s my hope that more groups will recognize the value we provide, and give greater consideration to marketing with us in the future.

But with growth comes challenges. Sometimes you can have the right idea but bad timing. I learned that when we launched Barrett News Media.

We introduced BNM in September 2020, two months before the election when emotions were high and COVID was a daily discussion. I wasn’t comfortable then of blending BNM and BSM content because I knew we’d built a trusted sports media resource, and I didn’t want to shrink one audience while trying to grow another. Given how personal the election and COVID became for folks, I knew the content mix would look and feel awkward on our site.

So we made the decision to start BNM with its own website. We ran the two brands independently and had the right plan of attack, but discovered that our timing wasn’t great.

The first nine months readership was light, which I expected since we were new and trying to build an audience from scratch. I believed in the long-term mission, which was why I stuck with it through all of the growing pains, but I also felt a responsibility to make sure our BNM writing team and the advertising partners we forged relationships with were being seen by as many people as possible. We continued with the original plan until May 2021 when after a number of back and forth debates, I finally agreed to merge the two sites. I figured if WFAN could thrive with Imus in the Morning and Mike and the Mad Dog in the afternoon, and the NY Times, LA Times, KOA, KMOX and numerous other newspaper and radio brands could find a way to blend sports and news/talk, then so could we.

And it worked.

We dove in and started to showcase both formats, building social channels and groups for each, growing newsletter databases, and with the addition of a few top notch writers, BNM began making bigger strides. Now featured under the BSM roof, the site looked bigger, the supply of daily content became massive, and our people were enjoying the increased attention.

Except now we had other issues. Too many stories meant many weren’t being read and more mistakes were slipping through the cracks. None of our crew strive to misspell a word or write a sloppy headline but when the staff and workload doubles and you’re trying to focus on two different formats, things can get missed. Hey, we’re all human.

Then a few other things happened that forced a larger discussion with my editors.

First, I thought about how much original material we were creating for BSM from our podcast network, Summit, Countdown to Coverage series, Meet the Market Managers, BSM Top 20, and began to ask myself ‘if we’re doing all of this for sports readers, what does that tell folks who read us for news?’ We then ran a survey to learn what people valued about our brand and though most of the feedback was excellent, I saw how strong the response was to our sports content, and how news had grown but felt second fiddle to those offering feedback.

Then, Andy Bloom wrote an interesting column explaining why radio hosts would be wise to stop talking about Donald Trump. It was the type of piece that should’ve been front and center on a news site all day but with 3 featured slots on the site and 7 original columns coming in that day, they couldn’t all be highlighted the way they sometimes should be. We’re actually going through that again today. That said, Andy’s column cut through. A few sports media folks didn’t like seeing it on the site, which wasn’t a surprise since Trump is a polarizing personality, but the content resonated well with the news/talk crowd.

National talk radio host Mike Gallagher was among the folks to see Andy’s piece, and he spent time on his show talking about the column. Mike’s segment was excellent, and when he referenced the article, he did the professional thing and credited our website – Barrett SPORTS Media. I was appreciative of Mike spending time on his program discussing our content but it was a reminder that we had news living under a sports roof and it deserved better than that.

I then read some of Pete Mundo, Doug Pucci and Rick Schultz’s columns and Jim Cryns’ features on Chris Ruddy, Phil Boyce, and David Santrella, and knew we were doing a lot of quality work but each time we produced stories, folks were reminded that it lived on a SPORTS site. I met a few folks who valued the site, recognized the increased focus we put on our news/talk coverage, and hoped we had plans to do more. Jim also received feedback along the lines of “good to see you guys finally in the news space, hope there’s more to come.”

Wanting to better understand our opportunities and challenges, I reviewed our workflow, looked at which content was hitting and missing the mark, thought about the increased relationships we’d worked hard to develop, and the short-term and long-term goals for BNM. I knew it was time to choose a path. Did I want to think short-term and keep everything under one roof to protect our current traffic and avoid disrupting people or was it smarter to look at the big picture and create a destination where news/talk media content could be prioritized rather than treated as BSM’s step-child?

Though I spent most of my career in sports media and established BSM first, it’s important to me to serve the news/talk media industry our very best. I want every news/talk executive, host, programmer, market manager, agent, producer, seller and advertiser to know this format matters to us. Hopefully you’ve seen that in the content we’ve created over the past two years. My goal is to deliver for news media professionals what we have for sports media folks and though that may be a tall order, we’re going to bust our asses to make it happen. To prove that this isn’t just lip service, here’s what we’re going to do.

Starting next Monday November 28th, we are relaunching BarrettNewsMedia.com. ALL new content produced by the BNM writing team will be available daily under that URL. For the first 70-days we will display news media columns from our BNM writers on both sites and support them with promotion across both of our brands social channels. The goal is to have the two sites running independent of each other by February 6, 2023.

Also starting on Monday November 28th, we will begin distributing the BNM Rundown newsletter 5 days per week. We’ve been sending out the Rundown every M-W-F since October 2021, but the time has come for us to send it out daily. With increased distribution comes two small adjustments. We will reduce our daily story count from 10 to 8 and make it a goal to deliver it to your inbox each day by 3pm ET. If you haven’t signed up to receive the Rundown, please do. You can click here to register. Be sure to scroll down past the 8@8 area.

Additionally, Barrett News Media is going to release its first edition of the BNM Top 20 of 2022. This will come out December 12-16 and 19-20. The category winners will be decided by more than 50 news/talk radio program directors and executives. Among the categories to be featured will be best Major/Mid Market Local morning, midday, and afternoon show, best Local News/Talk PD, best Local News/Talk Station, best National Talk Radio Show, and best Original Digital Show. The voting process with format decision makers begins today and will continue for two weeks. I’ve already got a number of people involved but if you work in an executive or programming role in the news/talk format and wish to be part of it, send an email to me at JBarrett@sportsradiopd.com.

We have one other big thing coming to Barrett News Media in 2023, which I will announce right after the BNM Top 20 on Wednesday December 21st. I’m sure news/talk professionals will like what we have planned but for now, it’ll have to be a month long tease. I promise though to pay it off.

Additionally, I’m always looking for industry folks who know and love the business and enjoy writing about it. If you’ve programmed, hosted, sold or reported in the news/talk world and have something to offer, email me. Also, if you’re a host, producer, programmer, executive, promotions or PR person and think something from your brand warrants coverage on our site, send it along. Most of what we write comes from listening to stations and digging across the web and social media. Receiving your press releases and getting a heads up on things you’re doing always helps.

If you’re a fan of BSM, this won’t affect you much. The only difference you’ll notice in the coming months is a gradual reduction of news media content on the BSM website and our social accounts sharing a little about both formats over the next two months until we’re officially split in February. We are also going to dabble a little more in marketing, research and tech content that serves both formats. If you’re a reader who enjoys both forms of our content, you’ll soon have BarrettSportsMedia.com for sports, and BarrettNewsMedia.com for news.

Our first two years in the news/talk space have been very productive but we’ve only scratched the surface. Starting November 28th, news takes center stage on BarrettNewsMedia.com and sports gets less crowded on BarrettSportsMedia.com. We had the right plan of attack in 2020, but poor timing. So we’re learning from the past and adjusting for the future. If we can count on you to remember two URL’s (add them to your bookmarks) and sign up for our newsletters, then you can count on us to continue delivering exceptional coverage of the industry you love. As always, thanks for the continued support. It makes everything we do worthwhile.

Stephanie Ruhle: Elon Musk Isn’t Trying to ‘Tank’ Twitter

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Billionaire Elon Musk issued pink slips at Twitter last week which prompted thousands of resignations at the platform.  

On Sunday, MSNBC host Stephanie Ruhle, one of Musk’s sharpest critics, tweeted that she doesn’t believe Musk is trying to ruin the company. 

“I don’t buy the argument that @elonmusk is trying to tank twitter,” she said. “No one knows how it will turn out…but clearly, he’s putting in A LOT of hours wrestling with this beast.” 

In July, The Hill reported that Ruhle branded Musk a “bully” after he posted a meme making fun of Hunter Biden. 

“Imagine the positive impact you could have on the world if you used the extraordinary amount of influence and power you have to spread decency, kindness and positivity?” Ruhle said.
“Imagine if MSNBC did that,” Musk responded. 

Twitter users responded to Ruhle Sunday by sharing some thoughts of whether they feel Musk is trying to “tank” the company. 

If Twitter doesn’t make enough revenue to cover debt payments, how many shares of Telsa will Elon have to sell to cover the payments?” One user said. 

“He’s clearly trying to tank it! He or someone who pays him sees it as a place where the truth gets out, people have some power, and liberals work together. He bought it to take a wrecking ball to it, nothing he’s done looks otherwise,” posted another user.