How the Nielsen Audio Analyzer Can Help Unlock Market-Level Insights
The Audio Analyzer has value for diary markets as well.
How Every News/Talk Radio PD Should Grade Their Hosts on Selecting Topic A
One of the attributes of a great talk show host is that they know a little something about everything.
Why Future Radio Leaders Must Invest in Themselves if Others Won’t
"Creating excuses is easy. Finding solutions is harder. But they do exist. Whether you choose to invest the time necessary to grow professionally is a different matter."
Why an NFL Investment in ESPN Is Smart, Yet Leaves Questions
"The only ones likely to benefit from this potential purchase are the NFL and ESPN. The consumer will again be overlooked, asked to pay more for the same product they already enjoy—all in the name of business."
When Rock Legends Die, Is Your Station Ready to Respond?
Beyond the people we’ve already lost, there are, unfortunately, many more to come. Which leads me to ask the important question: are you ready?
News Fatigue Is Real — And It’s Reshaping Media Consumption
When your paycheck, your employment, and your family are affected, they’ll pay attention. Be ready to make those connections when they become apparent
The Death of Hulk Hogan Proved News/Talk Radio Can Be More Than Just Politics
For someone who has pounded the table saying news/talk radio needs to be more than just politics, I was proud of the industry's reaction to the death of Hulk Hogan.
Who Replaces Rich Eisen on the Infinity Sports Network?
"This is an opportunity to make the Infinity Sports Network better through subtraction"
Concerts Over Cash: Country Radio’s Secret Weapon
When a listener gets a ticket to see someone they’ve loved since they were 14, you’re not just filling a prize slot. You’re making a lifelong listener.
Which News/Talk Shows Were Snubbed By The Time Magazine 100 Best Podcasts of All Time List?
The Daily is obviously one of the best podcasts ever. But plenty of other news/talk shows deserve to be on the list, too.
