Stories and Ideas Generated While Driving Rideshare

The average shareable story-find is one per week. However, last Thursday night, there was a hat trick, and I will share all three experiences in the order they happened.

Does The News Industry Think Anything Makes Being a Reporter in 2025 Enticing?

The glamour of the Woodward and Bernstein days (or the Walter Cronkite days, or the Ernie Pyle days) is long gone. If you’re just starting out, no, you don’t want to be a reporter.

If You Cannot Sell Yourself, You Should Not Be in the Sports Content Business

If anyone is going to work for me in any capacity, I need to be sold they can sell.

The Pulse: Focus On CRS Learning, Community Connections, And Radio Industry Happenings

Make yourself known to the established folks. In all my years at CRS, I had only one bad experience walking up and introducing myself to someone.

Nielsen Well Intentioned For Changing Qualifying Time, But Still Missing the Mark By Wide Margin

It’s a step in the right direction, but it’s miles away from how major digital outlets are calculating their metrics.

‘The Madden Cruiser: A Bayou Adventure with Bill Belichick’ Was the Hidden Gem of Super Bowl Weekend

Honestly, this was one of the finest Super Bowl pregame offerings I have ever seen.

If It’s Good For A Super Bowl Ad Why Not A Music Format?

What’s fascinating is the “mad men” (and women) seem to have no issue regularly using “oldies,” i.e., 1960s hits, IN their ads but balk at the idea of media serving up the music.

Nielsen’s 3 Minute Qualifier Will Be A Game Changer

Nielsen recently changed from a 5-minute radio qualifier to a 3-minute qualifier. What a difference this should make in the industry.

FOX Sports Taught Every Radio Station A Lesson During Super Bowl LIX

If FOX didn't make everything for sale when the price tag was $8 million, your radio station doesn't have to, either.

Being a News/Talk Radio Star Comes With a Cost

Every radio personality has a deep-seated insecurity about their show and performance. This is very natural.

Popular

Point to Point Marketing