Columns

"Remember the Ice Storm Sale of 1975!"

Rush's relationship with his audience is something any aspiring broadcaster should pay attention to.

"Webber has the “it” factor when it comes to being an analyst. Knowledge of the game, personality and the ability to articulate what he sees in a concise manner."

"The pod listener is not only loyal to the talent but to the advertiser as well. The listener knows without the advertiser their favorite pod probably wouldn't exist and they want to show support."

"There are so many questions to be answered as we try to move our industry forward while battling stiffer competition, changes in technology, and difficulties created by Covid-19, and who better to ask than those tasked with navigating our brands thru a sea of uncertainty."

"I want to continue broadcasting Bulls ball until the day they tell me to take my Spalding and go home."

"Finding new business, renewing old business, or upselling current clients are the same as exercising, eliminating alcohol and sweets. It’s never too late and never look back."

"I tried to narrow it down to 5, but it just couldn’t be done."

"Promoting awards your station's or personalities' wins is good business. It helps create a reputation of excellence and advertisers want to identify with that."

"The man has a way with words when describing big plays during the course of a game."