Jason Benetti Wants New Perspectives In The Booth

"I do want people to know that watching baseball through a different prism is a good thing. It’s always a good thing. Let different people comment on the game every once in a while."

Consistent Messaging Matters

"Radio should be defending its position, highlighting its progress, and reminding clients and fans why it matters."

Where To Go When You Need To Prep

I’m sure you’ve found yourself sitting in the booth before a baseball game, getting frustrated because you can’t find that one nugget you need...

Sports Radio’s 2019 Spring Book Ratings Recap

"A look at how sports stations in 20+ markets performed in the 2019 spring book."

What Is The Balance That Makes A Perfect Postgame?

"Don’t take cheap shots, more than likely you’ll have to face the people you called out at some point or another."

One Last Thing Before I Go

"By my count this is my 89th column and I hope those that took the time to read any of them, learned a thing or two."

5 Podcasts in 5 Days: Real_Sports with Jack and Abe

"Jay Soderberg offers his thoughts on BluWire's 'Real Sports' podcast."

5 Podcasts in 5 Days: Locked on Jazz

"Special guest reviewer Jay Soderberg reviews the Locked on Jazz podcast with David Locke."

A Twitter Strategy From The Play-By-Play Booth

"I don’t just repeat or retweet things I may see on Twitter unless I know the source."

You Have To Be A Thief In This Business

"Any good manager, trainer, co-worker or industry expert I’ve come in contact with over the last twenty-five years, I’ve generally taken something from."

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