Is National Programming a Difference Maker?

One topic that has been interesting to watch unfold over the past year has been the shift of local radio operators to take back...

Stealing a Page From The Donald Trump Playbook

Over the past few weeks I've had the opportunity to relax, reconnect with friends and family in NY and simply enjoy broadcasting without dealing with...

The Challenge of Replacing High Profile Personalities

In light of the recent news of Colin Cowherd leaving ESPN, I thought it'd be a good time to take a look at the...

Standing By Your Brand

I was reading Richard Deitsch's column on Sports Illustrated when I stumbled onto something that got my juices flowing. It was a response from Yahoo...

The Optimist, The Pessimist & The Realist

In every radio station across America, I'd bet everything I own that an optimist, pessimist and realist can be found inside each building. And...

The Final Day In The Bay

This is it. The final day has arrived. When the work day comes to a close, I'll be walking out of the offices of...

Welcome To The 2015 Sports Radio Draft

If you're like myself and most other sports fans on the planet, you spent last night immersed in NFL Draft coverage. Whether you were glued...

Being The Brand At All Times

If you follow the sports media industry, you're likely aware of the drama involving Britt McHenry of ESPN. To make a long story short, Britt...

Programming For Ghosts

I'm a firm believer that anyone who works in the sports radio business is an employee of the listener. They decide whether or not to...

Do You Know Who You’re Hiring?

If you've ever watched the show "Shark Tank" or "The Voice", you've watched people present themselves in front of the coaches or sharks, hoping...

Popular

Point to Point Marketing