What Salem Media’s Future Looks Like Following Acquisition By WaterStone
Instead of making decisions about what'll benefit the quarterly earnings, Salem's leadership gets to make decisions about what's best for the content, the company, and the people it serves. That's a meaningful shift.
Why Top 40 Radio Needs to Look at the Man in the Mirror
"A funny thing happened on the way to the Michael movie. The Top 40 audience forgot to agree with your radio station."
60 Minutes Survived Decades of Scrutiny, But Can It Survive Bari Weiss?
CBS News' massive transformation is facing high-profile departures, internal controversies over editorial independence, and abysmal ratings. Whether Weiss can save CBS News remains highly uncertain.
Is Radio Still Music’s Most Important Gatekeeper?
"An algorithm cannot explain why a song matters to a city after a difficult year"
Four NFL Players Set To Become the Next Network Stars for Football
"If we’re talking about the biggest long-term difference-makers for NFL television, these same four names still stand above the rest."
Eric Spitz to Receive the 2026 Mark Chernoff Award, 6 More Summit Speakers Announced
"Tickets, hotel information, and sponsorship details are available in the Summit section on BarrettMedia.com."
Radio Should Be Asking the Same Question EDM Already Answered
The question for every programmer, PD, and market manager right now is simple: are we giving people something worth connecting to?
Sports Radio’s Local Advertising Issues Are Rooted in an ROI Mistake
"The sports radio industry needs a lot of things to go right moving forward. But if advertising loses its ability to genuinely connect with audiences, the business faces a far bigger issue than declining ratings or shrinking budgets."
The Digital Advantage Independent News Creators Can’t Afford to Leave on the Table
Independent creators who've already cultivated younger followings are sitting on something more valuable than raw numbers. They're sitting on loyalty.
Cluster Warfare: The Radio Programming Strategy That Wins Today
"The media landscape today is so fractured that the battle for audience attention requires a clear and sophisticated form of warfare."
