The NBA’s Biggest Issue Is Stars Being Absent When Games Should Matter Most

"The distinction between injury and load management is almost irrelevant. The outcome is the same: games that are supposed to carry weight end up diluted."

Is the Podcast Boom Already Over?

I know that the days of having a successful audio-only version of a podcast are over. But are we already at the end of new shows being launched?

The Dianna Russini-Mike Vrabel Controversy Is a Media Ethics Lesson To Learn From

"Skepticism is harder to shake than criticism. Once people start questioning how you obtained information instead of simply consuming it, the dynamic changes."

Why NFL Network’s ‘Path to the Draft’ Is the Clear Route To Follow Towards Draft Day

"In the crowded landscape of pre-draft programming, Path to the Draft stands out for its variety and insight. The show doesn’t just tell viewers about the draft; it shows them through stats, sound, and substance."

Why a News/Talk Radio Fill-In Host’s Job Isn’t to Sound Like the Regular Host

Bring your perspective, your pacing, your instincts. If that means the show sounds different for a day or a week, that's not a failure.

The Three People Every Radio Station Needs — And Why Most Are Missing One

If you have all three, you can build something people remember. If you are missing one, your station can still function, but it will underperform.

ESPN Must Stop Troy Aikman From Selling His Access To Other NFL Franchises

"If the league won’t act, then networks should. Stop paying top voices if they are going to leverage the access you provide for personal gain and influence within the league. That’s not fair to teams, and in an era where the integrity of sports is constantly questioned, it’s certainly not fair to fans."

What Nielsen PPM Data Tells Us About Content, Contests, and the Mistakes Most Shows Still Make

We're at a point where only the very biggest shows can afford to waste a break. Even the big shows that waste too many breaks will lose audience.

How President Donald Trump Plays the Media Game From Punching Bag to Pal

When I interviewed him in the White House during his first term, he didn't attack. He acknowledged my questions and bobbed and weaved, quickly pivoting to another topic without giving me a clear answer.

Pat McAfee’s WWE Wrestlemania Role Creates Content Approach Dilemma for ESPN

"ESPN now has a decision to make. Lean all the way in and risk alienating part of its audience. Or show restraint—and protect the integrity of the platform that made this partnership valuable in the first place."

Popular

Point to Point Marketing