"The stations that succeed won’t necessarily be the ones with the deepest soccer knowledge. They’ll be the ones that recognize the scale of the moment and strategically find a way to insert themselves into it."
NBC Nightly News took viewers to the Great Wall of China. They sat down with Secretary of State Marco Rubio for an interview that covered Iran, the Strait of Hormuz, Taiwan, and the broader U.S.-China relationship in ways that mattered.
"When an individual in the radio business creates this type of impact, it deserves to be remembered and celebrated annually. So we are going to do just that."
D'Amaro's one-app vision is worth pursuing. Simplicity wins in the streaming wars more often than complexity does. But Disney would be wise to ask whether forcing ABC News into that ecosystem serves the news division — or quietly diminishes it.
Outside of Election Day, there are very few tentpole moments that are built, teased, and anticipated days or weeks in advance.
However, the material exists. We just need to find it and be prepared for it, because the institutions themselves aren't going to hype it up.